I blocked a few adsense ads in my account as I saw some I did not want showing on my sites.
But after several days my clicks went way down and the amount per click was very low. So I unblocked them.
A few hours later my clicks went back up and the amount for each also went up!
The trouble is some of those URL's are a big company that has thousands of different ads Google can show.
So by blocking one ad you can be blocking hundreds of options from that same URL. If it does not hurt you, don't block the ads!
In the ad customization area of AdSense, they'll show you what is paying really low and what isn't.
And I block things I am ideologically opposed to regardless of what the pay rates are.
Well I was blocking those grouply coupon ads, and those "one trick to a slim stomach" ones.
But those are served off a much larger ads website. So if you just block the main URL those come from, your blocking many more ads than those.
I tried to just block the individual ad, but the way it's set up there was no way to do it. The ads are served by a "get ads" script from the main URL.
So if you block those particular ads, your blocking a whole network of ads.
anytime you block an advertiser that appears on your page, you are closing the door on the highest paying bidder and will always receive the next highest bidder
So you're saying it doesn't really matter then...?
I'm not sure who your referring to. If you block ads, your amount you get per click could go down, as your blocking ads that have paid the highest to be shown.
So as of right now I'm not going to block any ads, unless I get some really annoying ones.
However like I said, you have to be careful with the URL your blocking. If you block the main URL of an ad site that serves hundreds, you could be blocking dozens of ads, not just the one you want to block.
it does matter - block advertisers = get less money, contrary to misinformation commonly spread.
.
After blocking a bunch of ads in my AdSense account, my earnings and eCPM went up without me having made more Hubs or having taken promotional actions.
And that increase has now been going on for several months, so I'm confident the adjustments I made were beneficial.
your accountlacks the necessary details to be of any use.
Blocking an ad that you feel is off-topic or unappealing could result in a better designed ad that attracts more clickthroughs and therefore more earnings.
on the other hand - new advertisers could have joined AW, your SERP position could have changed for a certain search query etc etc.
the only thing that couldnt have happened is the appearance of better paying ads as a result of blocking the current highest bidders
If you read my first post, you'd see that I said that AdSense will tell you what is paying the lowest.
It stands to reason from that statement that I blocked those ad categories.
I never had that problem then again I haven't checked what is showing too much on those pages. I filtered 3 years ago.
by Pamela Lipscomb 11 years ago
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