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Which is more important for article marketing quality or quantity?

Updated on January 19, 2013
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I have been a chef for the last 10 years but I enjoy writing as a hobby. I really enjoy writing for Hubpages because it is fun

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Quality Vs Quantity

Article marketing can be considered as an effective method available to create backlinks and gain more exposure towards your products or services. Writing an article and publishing it on the Internet for the sake for article marketing will not be able to bring expected results. Therefore you need to focus your attention to several factors during your article marketing campaign. Quality and quantity can be considered as two popular aspects in article writing. If you understand the difference between quality and quantity, you will get the opportunity to write a productive article with less hassle.

A quality article has the potential to bring a wide range of benefits towards your business. A quality article consists of several important elements. The content written inside the article is productive and it is teaching something new to the reader. Basically it will enhance the knowledge of the reader on a specific topic. An article written without quality content will only be a rehash in very general terms of some common knowledge. The keywords should be used in a proper way to make sense. It is important for the article to have a proper and a smooth flow. Good articles have the ability to grab the attention of the reader. If the reader gets bored from your article, he will not tend to find out more about your product or service. If you can motivate and arouse curiosity in the mind of the reader, he will tend to click on the link without thinking twice.

It is always better to have 10 separate articles with top quality content than having 100 articles with mediocre content. It has been proven from the statistical researches as well. Once you complete the article, you will go ahead and submit it in article directories, blogs and websites. If the article is good enough, your chances of getting it approved in the websites will be high. This will assist you to expand your awareness with less hassle. The latest updates of Google reject websites which contain poor content. Therefore many website owners do not like to have badly written articles on their website. If you can provide them with a quality article, they will publish it in the website because it will assist their website to come up in the search engine results. If your article can highlight in article directories, more and more potential customers will come towards your business.

Any person can write an article with some words, but all of them cannot write a quality article. That’s why you need to pay extra attention towards writing quality content in order to become successful in article marketing. The effectiveness of article marketing is proven and it has helped many business owners to be successful in the industry. Therefore you can go for it without any hesitation.


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