What is an exact match domain? Please explain in detail
How will this Google update affect traffic? Does it have anything to do with spammy sites?
An exact match domain is a domain that exactly matches the keyword you are trying to rank for. For example, if I am making a website that is trying to sell Red Rider BB guns, the exact match domain would be www.RedRiderBBGuns.com
Having an exact match domain doesn't really have anything to do with spammy sites, any site can be spammy, but whether they have an EMD is irrelavent.
Having the exact match domain for a product or service is valuable for SEO (Search Engine Optimization) because it lets the major search engines know that your website has information that is relevant to the keywords in your domain name.
While you would still need to do other SEO to rank your site well, if you are competing against another website for the #1 spot in Google for your keyword, and you have done the exact same amount of SEO, but you have the exact match domain and they have something like www.BBgunsRUs.com, 9 out of 10 times you will get the #1 spot. The only reason for Google to give them the #1 spot over you is because Google likes to do irrational things sometimes.
by Ethan Green 6 years ago
So this last few days a few significant things have happened that might have affected traffic:1. The Hubpages power outage2. The potential issues with profiles and amazon links which the team have been working on3. A Panda refresh (I think)4. The EMD updateThe exact match domain update is the one...
by Sally Gulbrandsen 5 years ago
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by Dennis L. Page 6 years ago
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by Anne 5 years ago
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by Kris 5 years ago
In Google Keyword Tool, what do broad match, exact match, and phrase match really mean?This has bugged me for some time now: what do 'broad match', 'exact match', and 'phrase match' actually mean in the Google Keyword Tool?I understand the concept, and I have read on many different sites what they...
by Audrey Selig 7 years ago
What is the difference between exact match and broad match in Google keywords?Do we always want exact?
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