What is the difference between exact match and broad match in Google keywords?
Do we always want exact?
Exact match means that your keywords are exactly what someone types into Google search. For example, you might have the keywords, "Fun iPhone Apps" in your hub. Then Someone's search would be exact if they typed those exact terms in.
However, broad matches would include keyword phrases like:
"Enjoyable iPhone Applications"
"Apps for iPhone that are fun"
"Cool and Fun iPhone Apps"
These mean pretty much the same thing, and Google is smart enough to send you traffic even if your searchers don't use the exact words you have in your hub.
Exact match means that your keywords are exactly what someone types into Google searchThen Someone's search would be exact if they typed those exact terms in.
the guys have answered it right..exact means exact but broad includes variations of the search word
by Kris4 years ago
In Google Keyword Tool, what do broad match, exact match, and phrase match really mean?This has bugged me for some time now: what do 'broad match', 'exact match', and 'phrase match' actually mean in the Google Keyword...
by samman7 years ago
What is the difference between "Broad", "Phrase" and "Exact" matches in Google?
by swb646 years ago
Just loving KeyWords! Broad, Exact, or Phrase? what should it be?
by dannycarrey5 years ago
How do you find keywordsWould you reveal your secret?
by Rob Winters5 years ago
I have a hub were my primary keyword ranks at the top of page 1 on google (positions 1 to 3 depending).This keyword gets over 12,000 monthly searches on google yet my hub gets zero search engine traffic.I have searched...
by robyna6 years ago
After using this tool for a couple of years, I can't believe I don't know this but what's the difference in the "exact match" and the "broad match?" Is the "broad match" complete useless?...
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