I'm new to this, and I'm confused by Adwords. I thought a page rank of 1 was the best, but I'm finding some words that rank 0. Does this mean that they earn no money? Are they still worth using if they have a lot of traffic and little competition? What does a 1.1 or a 1.5 mean?
Google Adwords is about getting people who search for certain keywords, or who read certain types of content, to visit your website. I am not so sure that page rank is all that relevant in this context; what you want as an Adwords advertiser is to create a campaign with relevant keywords that you can afford and that will bring a sufficient number of clicks to your website.
Google Adsense, on the other hand, is about getting your hubs or websites visited in the hope that someone may click on the ads. Here, search engine position may directly affect the volume of traffic you can expect.
by arizonataylor7 years ago
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