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How to Promote Your Hub Pages?

Updated on October 8, 2022
pateluday profile image

Uday loves to blog and write on search engine optimization and Internet marketing. He writes on marketing tools and strategy,.

About Hub Pages

Hub Pages are wonderful tools for creating content and attaining impressive readership. Contents gain traffic and good readership, whence they are unique, interesting, and relevant. This simply means you should write on a topic that you are familiar with or have a purpose for writing it. The former should lead to great content while the latter would require a lot of research.

Always direct your content thematically. This will lead to a set of search terms placed naturally. Do not try to add keywords for the sake of high rankings, excessive addition will lead to penalties. Hence write naturally. This will enable your content to be properly indexed and ranked by search engines.

The contents should be placed relatively along with high-resolution photographs. Use the features provided by Hub Pages in order to elaborate and describe the topic well. Introduce interactivity by adding poll capsules, ratings, etc. Make your write-up more informative by adding links, maps, and callouts. Monetize your hub using Amazon or E bay capsules

Properly structured Hub is the key to success hence use table and recipe features. Create a list of modules at the beginning in order to help the visitor search information he is seeking quickly.

Making An Amazing Hub

More About Contents

Do a lot of work in order to discover unique aspects of the topic, something not published before. While doing this you should keep in mind that people will search for that information. A write-up not searched is useless and occupies space. The search engines will discover this fact sooner or later and rank your website lower.

Do not try to make your content verbose by adding useless or repeated information. Remember if you repeat the information it will be seen as negative by search engines. You will be competing with the best hence gauge up the competition. Type relevant keywords and study the competitors. This will enable you to come up with scoring points but please do not copy.

Use proper grammar to frame your sentences and divide content into a relevant paragraphs to increase readability. While creating hub pages write in active form while anecdotal write-up suits the blogs very much.

Author Photo

Search Engine Optimization Professional
Search Engine Optimization Professional | Source

Google Search Engine

Sergey Brin and Larry Page Founders of Google devised algorithms that returned highly relevant and informative results. This made Google a leading search engine on the Internet.

Web Promotion

Website promotion or search engine optimization is an important process to rank your hub pages higher on SERPS or search engine result pages. Thanks to an up-to-date platform you do not have to go for an on-page exercise here. Well not much. You must write a descriptive title and a good description for search engines to understand and index your hub pages accurately.

Take care not to manipulate the search algorithms. This will invite a penalty and your site will be De-indexed or ranked lower. You should aim to get a large number of votes or backlinks from other sites because of your excellent write-up. Creating backlinks is an important exercise hence you should look for good platforms that offer a "do follow" link. This type of link makes a positive impact on search engines. Make your website popular on social media sites because the contemporary search engine matrix considers these factors while ranking.

Join online communities, forums, and groups to promote your hub pages within the limit of decency. Whence you make yourself popular online people are encouraged to read what you write.

Video Tutorial for Link Building

Creating Authoritative External Links

As written above other site owners should link to your site to make it popular. This they will do if they would like to disseminate information that you have provided because it is useful for their visitors to their site.

You can also create links where good editorial scrutiny is there. The platform could be any article writing site, directory, forum, or other people's site. All link sites should be relevant to the topic. You can also create useful blogs with a good number of entries and then place a link there. But all these exercises should be useful and interesting to the visitors. No platform should be created or used just for the purpose of link building.

Online sites dedicated to specific topics with quality research-based information yield authoritative external links. However, you should be an expert on the topic to publish an article and gain a backlink if provided. Such sites have a high level of editorial scrutiny.

Seo for start ups

Blogging - Social Media

In the case of blogs write naturally in an anecdotal manner, and add topic-relevant entries. Write well and make the entries useful to the visitors. Add related photographs with proper captions, alt text, and descriptions.

You need to have a lot of ground information for creating topic-relevant information. People normally blog about subjects that they are associated with. But you can also study a subject and start writing about it. This will take time but then you will be able to write on many topics.

There are many blogging tools and platforms available for free. These will offer you an opportunity to blog. But be careful about the guidelines you have to follow. Most of the platforms do not allow commercialization and spam. Write really well and use the utilities by the service provider to the optimum.

Some of the good blogging platforms are:

  • Blogspot
  • Type Pad
  • WordPress
  • Wikinut (Micro Blogging)
  • Tumblr (Micro Blogging)

These are equipped with a lot of functions and rich text editors. The above mention platforms are also very stable and they are free. With exploration, you can find many blogging opportunities on the Internet.



Social Media Logo

Soical media
Soical media | Source

Social Media - Networking

While working on social media sites you should remember that the content is king. This would mean good write-ups, high-resolution images, utilities, and useful information in form of news.

Facebook is one such place where you can make your hub pages popular. This is a social media site for networking hence you can succeed in creating vast online communities or followers if you are active and your contents are interesting. This way you can also promote your business and profession or your interest. But be careful not to publish inferior write-ups or try to spam. Indulge in genuine activities to please your followers or visitors.

Another popular platform is twitter we all know about it. Use this to popularize your content as well as publish your thoughts.

Some of the other Networking Websites are:

  • Stumble Upon
  • Myspace
  • Google +
  • Digg

These are a few you can search for more.



Social Media - Bookmarking

This is an important tool provided by many websites. Here you can arrange your content as per topic so that visitors would find them easily. Most of these sites are "nofollow" hence you will not derive any promotional benefit. But this matrix is taken into consideration while ranking.

Yes, your content should be popular on social media websites. Active participation will teach you how to succeed. Be ready to spend a lot of time and effort.

Creating Referrals for Higher Traffic

At many places you may not get "dofollow" links nevertheless you should use these for publishing good content relevant to your hub topic. Many of these sites are very popular on the Internet and hence receive a large number of visitors. Hub Pages are one of them and if certain conditions are fulfilled a "dofollow" link can be obtained.

Some of the popular sites are

  • Article Factory
  • InfoBarrel
  • Wizzley
  • Ezine Articles
  • Abilogic
  • Super Articles

These are the few sites that offer good sources of referral build-up. You can search more as new ones are being established on the Net every year.

Commercial Video

Video Marketing

Video marketing is an important tool for promoting businesses on the Internet. There are many sites that list videos for free or on a fee basis. These sites could be used to promote the company videos highlighting their brand or services.

Since there are many formats in which videos are made one should be aware of the most popular ones. Popular formats like wmv, mp4 can be uploaded and displayed with ease. One can use Youtube and Vimeo for uploading and promoting videos.

The media should be able to carry the URL of the company website for increasing referral traffic. Many people use the URL to reach the company website bedside to learn about the brands or services of the companies.

Seo Professional

Seo Professional Photo
Seo Professional Photo | Source

Infographics

Another important tool that can be used to promote HubPages over social networking sites and emails is an infographic. This is a graphic with text, a photo, and often a link embedded in it. The modern-day tools many of which are free on the Internet offer versatile options to create dazzling infographics.

The products are used for advertising and also aid in link-building campaigns. Most of the sites offering tools for creation are paid. The design if done well can be startling with its appeal and eye-catching for greater effectiveness. The websites offer various formats to create the designs.

Paid Campaigns

This is a tall order but if your budget allows you should do it. This may not fetch immediate returns but if your hub is already earning you should indulge in small-budget campaigns. If your hub is configured optimally for advertisement you should be able to offset the cost.

The two platforms are the most appealing. One is "Google Adwords" and the other is Facebook Ads. Both can be effective whence properly optimized ads and campaigns are in place. There are many other mediums where you can run paid ads but the cost matters and hence economize.

Algorithm Changes

Search engine algorithms and quality checks are constantly evolving hence the marketing model is changing as well. Search engines now accord greater emphasis to site design which includes content, download speed, and page layout.

In the case of Hub Pages, these three factors are important since they are user-controllable factors. Unique contents, extended but relevant information, fast-loading high-resolution images. These factors invite users and if they spend more time going through the page the search engine will count it favorably.


Website Promotion - Author

All the above capsules sum up, in brief, the search engine optimization campaign for web promotion. These are the same technique that works for promoting hub pages on the Internet. My involvement with hub pages goes more than two years back.

I am publishing this hub page for writers who are interested in web promotion and content writing for SEO purposes. For more ideas, writers can contact me. I will help with whatever knowledge I have.

Salient Features of Hub Pages

Hub Pages are featured whence they contain quality features and relevancy. This results in better performance on SERPs.

© 2015 Uday Patel

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