The Definitive Guide to Making Money on Hubpages Part 3: Promoting Your Hubs
To
make money on Hubpages you need three things. The first is good
keywords and content. In the first part of this series: The Definitive Guide to Making Money on Hubpages, I spoke about how to choose keywords
that are profitable and popular and how to write articles using those
keywords.
The
second thing you need is a good monetisation strategy. The second part
of this series I talked about how you can use AdSense and Amazon to
make money from your Hubs. In this part I am going to talk about how to
get more traffic to your Hubs so that you can make some real money.
Without massive traffic you can't really expect to make lots of money
from your Hubs.
Having
good keywords and well-written articles are just the first step to
getting huge amounts of traffic to your Hubs. The next step is to
promote your Hubs and drive traffic to them. In this part I'll give you some great strategies that work.
Where to post articles to promote your Hubs
- Sign Up to Info Barrel Here
A great source of backlinks and you can make some money on it too. - EzineArticles Submission - Submit Your Best Quality Original Articles For Massive Exposure, Ezine Pu
EzineArticles.com allows expert authors in hundreds of niche fields to get massive levels of exposure in exchange for the submission of their quality original articles.
The
secret to giving massive amounts of traffic and thousands of readers to
your hubs is to have them ranking well in the search engines. At the
moment there is only one search engine that really counts. That's
Google. Google’s job is to figure out which articles and pages on the
web are a good match for a search or question that someone types into
its search endgine. The way it does that is by looking for how many
“links” a page has pointing to it. If an article has lots of links to it
from other pages and articles on the web then Google thinks it must be a
good article. It treats each link to a particular page at hub as a vote
of confidence. The more votes you've got the more popular you are. And
the more popular you are the best you must be at answering a particular
question the searcheris looking for.
That's
not to say that Google doesn't look at a whole bunch of other factors.
There are at least 20 factors that we know about the go into the Google
algorithm. Some of the things that Google looks at are which articles
people click to when they are given a choice in the search rankings. The
age of an article is important too. Google trusts older articles more
than it trusts newer ones.
To
rank well you can’t just have lots of links. You also want to have a
well written article and unappealing headline that helps answer the
reader's question.
Some
of the other things the Google looks at issues like page rank. Page
Rank is a measure of how important your pages on the Internet. And
Google likes to look on issues like the quality of your page or speed of
your website. If you have a website that loads really slowly Google
will mark it down. And there are some subjects that Google treats with a
lot of suspicion. If you were to write about making money online or
payday loans or some sort of pharmaceuticals like Viagra, then Google
would treat your site with some suspicion and you have to work really
hard together to move up in the rankings. Assuming you're writing about
good clean subjects in areas with good keywords and not too much
competition the two most important factors for you are to write good
Hubs with good quality content and good on page use of your keywords and
then try to get them are links to those pages.
Getting legal backlinks
The
easiest and best way to promote your Hubs is to get good quality legal
back links to them.. Google really likes the links that come from
articles that are about the same subject as the keyword that they are
linking to in your Hubs. So for instance you are writing about “steel
frying pans”, you want to have an article all about steel frying pans
and some were in that must be a link with the word “steel frying pans”
connecting back to your Hub. Once you've written these articles there
are plenty of places you can publish them. A popular one called
Ezinearticles. Ezinearticles is a free article directory that anyone can
sign up with.
In
exchange for writing an article of at least 250 words Ezine and will
let you place what they call a resource box at the bottom of the article
and in that resource box you can put two links. These are good quality
links because Ezine has a lot of credibility with Google.. The reason
for this is that each and every article that gets published on Ezine is
checked by a human editor. That way Ezine doesn't end up with spam or
spun content. Google knows this and put some weight on the links of
Ezine.
Using Info Barrel for backlinks and to make money
Another good source of backlinks is Info Barrel. Info barrel works a lot like Ezine articles. You get to write an article published on their site and in that article you can have two links back to your Hubs. There is however one advantage to Info barrel articles that doesn't exist on Ezine and that is that you can make money on Info Barrel. On Ezine if anyone clicks on the adverts that appear next to your article all the money goes to Ezine. Info barrel, on the other hand, shares its revenue with the publishers. If you provide you AdSense details to Info Barrel then you get most of the revenue from clicks on advertisements next to your articles. You can also provide and Amazon tracker and get a commission on sales through Amazon. The other great thing is that Info Barrel has an affiliate plan too. If you sign up to Info Barrel using the links I’ve just provided then Info Barrel will give me a 2% cut of the revenue that gets earned off your articles. This won’t cost you anything as it comes out of Info Barrel’s share - but you can also set up affiliate links too.
Unique content
The important thing to remember is that you want to use unique content whenever you post it. That means if you've written a Hub about all different sorts are steel frying pans you can get, then you don't want to just re-post the same Hub on Ezine or Info Barrel. If you do that is a very good chance that the article on Ezine will rank higher in Google's eyes than your Hub. Even if your Hub is higher, Google won't treat the links with very much respect because it will know that the content is duplicate. So you want to be rewriting articles for all of the different places that you post.
The importance of anchor text in backlinks
When
writing articles for backlinks it is important to understand how anchor
text works so that you can get the maximum benefit from each and every
link that you write. When Google crawls over the web and follows one
article to another (or one link to another) it pays particular attention
to what is known as the anchor text. Anchor text is the writing that
appears with in the hyperlink itself. Oftentimes people will link from
one page on the Internet to another page with nothing more than some
text that says “click here”. In that case iIt can be difficult to Google
to try to figure out what the article that is being linked to is about.
You can make Google's life a lot easier if you tell it exactly what you
are linking to. So if your Hub is about stainless steel frying pans,
then the article linking to it should use anchor text that says
“stainless steel frying pans” within the link itself.
When
you choose your anchor text you want to relate as closely as possible
to the keywords that you are targeting. But you also want to be a little
careful that you don't make Google suspicious by doing what is known as
Google bombing. Google bombing is when all of the links to a particular
page have the exact same anchor text. When that happens Google will
think that this is unnatural and will decide that you're actively trying
to manipulate its rankings instead of just trying to promote your
article. So you need to vary your anchor text a bit
Now
that’s enough of this installment of the Definitive Guide to Making
Money Hubpages. So get out there and start making backlinks and
promoting your Hubs.