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Italicized and Bold sentences

  1. ravi1991 profile image75
    ravi1991posted 3 years ago

    I have highlighted many important sentences in my hubs in bold and italicized them. Do they act as keywords ?
    If so, highlighting lots of keywords will surely lead to Google rules on keywords, isn`t it ?
    Kindly help me.

    Thanks in advance.

  2. WryLilt profile image92
    WryLiltposted 3 years ago

    Italics and bold for SEO isn't a great idea. Google is a lot smarter now with picking up keywords and keyphrase, and abuse of its system.

    Every word you write is a keyword, Google can identify based on a range of things like synonyms and density what your content is about.

  3. Sherry Hewins profile image98
    Sherry Hewinsposted 3 years ago

    Just as a reader, I would say that some bold or italic words used for emphasis are OK. If you overdo it, it can be very distracting.

  4. DzyMsLizzy profile image97
    DzyMsLizzyposted 3 years ago

    As WryLilt has said, keywords are based upon the actual word; not on how it is formatted.
    Italics, bold, underline; those are all used for creating emphasis, yes, but if you over-use those tools, you lose your emphasis, and the article just looks cluttered and hard to read.  People will go read something else instead.

    1. ravi1991 profile image75
      ravi1991posted 3 years agoin reply to this

      Thanks once again to all of you.