I wonder what the purpose is and if it is a good idea to do. On search engines I am seeing
Title-website name or author's name
Example: Best Baby strollers-Toys R Us
The 5 best strollers- Jane Doe
Is this a SEO tactic. You see a a lot of this with big retailers as well as with those who have a website, on article sites, etc.
This kind of thing can get a short spurt of views, but it will not take Google long to punish such blatant acts.
You have to wonder, what kind of fool deludes themselves into thinking they will end up as a "number-1" link to a global retail company?
And, that no one else ha thought of trying this?
So, when I see such things, I block the person and count on their either learning their lesson, or disappearing.
I used to see that at Squidoo too. I never did it, and I even asked one of the staff about it one time. That staff member said it didn't do anything good for the article. So why were people doing it? Never got a good answer on that part.
Yes, it's an SEO tactic and when you see it, it's been created automatically by software. It's not a good idea to actually add it to the title permanently, though.
They are not linking to big retailers: The information is part of the title. If content is by Toys R Us it is done as I have at the top. If article is by jane doe, jane doe may follow the title or you see The 5 best strollers-Ezine Articles and when you click on it, it takes you to article written by Jane Doe.
I am not sure what the SEO value is. I use a wordpress seo plugin on my blog that automatically inserts this info at the end of my title. I have always wondered whether I should delete it or leave it alone.
In Google search? ME? But I have never, EVER done that, Linda Smith. NEVER. I'm in the process of trying to shut down some sites that have this kind of wording Butaan Nancy Hardin on HubPages, and 10 Kinds Nancy Hardin on HubPages, etc. they are all links that are using my name, my picture and my articles to grow their website.
Linda Smith, I agree, and the time it takes a person to track these individuals, send them a DMCA, and then follow up, takes away time for doing constructive things like..writing! When I googled my name I discovered this happening. It's only since I've been on HP too, because those sites mentioned were begun in September, oddly enough!
If you search Squidoo now, it tells you that squidoo is now hub pages which is kind of misleading since Squidoo did not turn into HP. Leading people to believe that squidoo is under a new site name is not good.
Up until the new notice, you could still get access to the lenses at Squidoo site or be taken to the same lens on Hub Pages.
Old lenses are still redirected, so anywhere an old link is posted, it will lead to the new page.
I don't see anything wrong with the notice. If I'm being picky, perhaps the message should be, "Squidoo is now part of HubPages", but it's close enough. Squidoo no longer exists and its name will be forgotten eventually - that's what happens when a business is bought over.
@Marisa, I agree with you on your statement: "Squidoo no longer exists and its name will be forgotten eventually - that's what happens when a business is bought over." I feel we are no longer Squids, we are now Hubbers, at least those of us who actually moved here. So it's time for all of us to move on...the future awaits, bright and shining. The past is gone.
I think some of you didn't understood what thread created asked (or I didn't).
She asked why many articles/pages in google search has format of "Some Articles Title - Company Name" or "Some Article Title | Person Name"...
So if understood that question good my answer would be next:
That "company" or "person" part at the end is in most cases automatically generated by website CMS. For example I have one website with name "Heli Advisor" and when I write new review of helicopter I get title like "WLToys V911 Review - Heli Advisor"
So what's the purpose. In terms of SEO and google positioning that "Heli Advisor" part at the end is not so good. If I remove it I will give more focus to important keyword/product. If I put only "WLToys V911 Review" I will be a bit better ranked on google for that keyword.
But purpse of that end part is BRANDING. Even with a bit lower positions on google you may have more traffic. Because it is in humans psychology to click more on branded and trusted sources. And in my case that "Heli Advisor" looks like brand.
It is similar how people think of website domains.If for example you try to search for article writing service and you got 2 results at the top and domains are:
So what you would click first? Of course you will click on hubpages as it looks like brand and real company and not some spam website.
So to conclude, those kind of things are for branding, click rate and conversion improvement.
Even if it is bit less optimal for SEO purposes it will be the same sooner or later as google is smart enough to know that it is a company/person name and semantic search is on our door
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