What are the basics of SEO that every website owner should know?

Jump to Last Post 1-24 of 24 discussions (24 posts)
  1. Shil1978 profile image91
    Shil1978posted 8 years ago

    What are the basics of SEO that every website owner should know?

  2. johnarcews profile image56
    johnarcewsposted 8 years ago

    Good SEO Requires Patience , So many people give up on SEO work after a few months. In my experience the big wins come from a long road of real work.

  3. profile image0
    Car Donationsposted 8 years ago

    Good thought John. Yes, SEO is a long term strategy. It will take a long time to go from page 10 to page 1-2. But with a well thought out plan, it will prove very beneficial in the long run. Pay per click advertising is a good plan for the short term. Learn basic html code for your website. (title, meta, alt) Also, establish presence on social media sites such as facebook, twitter, myspace and linkedin.

  4. kellydove profile image61
    kellydoveposted 8 years ago

    patience is very important thing in seo

  5. profile image51
    jaxinternetposted 8 years ago

    Search Engine Optimisation is based around your use of “keywords” and your website’s link popularity. “Keywords” is an industry term to describe the queries we use when we conduct a search, for example “website hosting East Kilbride Glasgow”. The search engines then categorise websites based around their relevance to a particular keyword. The search engines analyse your keyword usage in the following elements of your website (not an exhaustive list):

    •Domain name
    •Page title
    •Page URL
    •H tags (h1, h2, h3 etc.)
    •Page content
    •Image alt text
    •Internal links within your website
    •External links to your website

    After these basics are down you then only need to watch your competition and beat them at the SEO game!

  6. m2webs profile image61
    m2websposted 8 years ago

    as few people already said:

    Patience and hard work will produce experience.

    And experience is everything in SEO world.

  7. monikapardasaney profile image60
    monikapardasaneyposted 8 years ago

    Basics of SEO that every website owner should know are as follows :

    Title Tags

    Title tags are the most important ranking factor on your page. It's critical to get them right. Proper title tag strategy is comprised of three factors:

    °          Prominence. The closer your keywords are to the beginning of the title tag, the better.

    °          Proximity. Your keywords should be grouped together, in the exact order that you anticipate someone will enter them into a search.

    °          Density. Repeating your keyword in some variation later in the title tag will often lead to improved rankings. But don't overdo it by keyword stuffing your title tag. Stick to no more than one repetition.

    Meta Tags



    As we've covered many times, the description meta tag is the most useful. (And, the NOODP tag is now useful for reasons that we discuss in this month's updates section.) All others are basically useless in terms of having any effect on search results or link descriptions.



    The point to remember is that the description meta tag often provides your webpage's description in the search engine results pages (SERPs). Therefore it's important to use it to provide a compelling description that motivates people to click your link within the search results. This factor is far more important than any ranking boost that keywords placed within this meta tag may or may not provide.

  8. FindYourSearch profile image60
    FindYourSearchposted 8 years ago

    One more thing I don't see mentioned here is that search engines are very bad at understanding Flash websites. With a few partial exceptions for particularly well-coded Flash sites, most search engines see only a "black box" when looking at Flash. This means many of the really snazzy websites out there (often built for photographers or restaurants) are fighting an uphill battle to even be indexed by search engines at all, much less actually rank well. A combination of CSS and JavaScript can usually accomplish the same effects as a Flash website, especially with the advent of HTML5, and is much better for SEO.

  9. bettanywire profile image60
    bettanywireposted 8 years ago

    Having a proper meta tags, choosing the proper and competent keywords, and patient since it is not easy to put your site in the top of the SERP.

  10. blackhatworld profile image60
    blackhatworldposted 8 years ago

    Everyone has their own opinion.  Because Google does not reveal their algorithm.  Now Google like Latent Semantic Indexing.  It get tougher and tougher to beat Google.  I think they make it that way so you will PAY them to run Google Ads.

    I do this for a living and I can tell it is not easy anymore.  Those days are long gone.

  11. VerticalMeasures profile image58
    VerticalMeasuresposted 8 years ago

    The biggest thing to know about SEO is to make sure it is focused more on your visitors than the search engines (ie. create great content that would be enjoyable for a person, not SEO optimized to where it sounds strange) and to do things in a natural way (ie. not building 100 links every month exactly or a huge burst of them all at once).

  12. almahmud profile image61
    almahmudposted 8 years ago

    Proper selection of keyword, competent meta tags and have unique and fresh content in your niche is the very basic of SEO.

  13. anna20 profile image61
    anna20posted 8 years ago

    This is the basic things. Besides these, they should also know some basic knowledge of Google analytics and PPC compaign.

  14. Rob Bell profile image74
    Rob Bellposted 7 years ago

    The basics of SEO?

    Choose keywords that people are using at the search engines.

    Put your keyword in the text that will appear on the search engine results page, ie. page title, page description and URL.

    Put your keyword in the text that appears on your web page.  Keep your keyword density to about 2%.  For example if your text is 600 words, use your keyword 6 times.  Once in the first sentence, once in the last sentence and four times in between.  One of your keywords should be a link to another page.

    Make sure your spelling is correct.

    http://how-make-your-own-website.com

  15. Kavita Martin profile image62
    Kavita Martinposted 7 years ago

    Basics of SEO include.........


    On Page Optimization ( Meta Title, Meta Description, Meta Keywords)

    Off Page Optimization ( Link Building from different sources)


    Template Magician Inc.
    www.templatemagician.com

  16. BrankoZecevic profile image61
    BrankoZecevicposted 7 years ago

    Some basic things you need to know about SEO are:

    1. Choosing the right domain name for your site - you need to do keyword research and find keywords with high in demand and low competition. Of course it must relates to your niche.
    2. Put keywords in main title of your site --> same as in domain name.
    3. Define your meta tags. It is all about your main keyword and couple related keywords. You can find them at Google Adwords.
    4. Spread out your main keyword two or three times in text body of your site and also couple of related keywords.
    5. When promoting your site don't use your url. It better to use your main keyword as a link to your site and do promotion on sites with High Page Rank.

    I hope this will help you.
    Best wishes!

    Find out more about SEO tactics at
    http://hubpages.com/hub/let-your-title- … rk-for-you

    You can find me also at http://twitter.com/ExtraMoneyIdeas

  17. profile image48
    brainlara2011posted 7 years ago

    https://usercontent2.hubstatic.com/5656319_f260.jpg

    Content and keyword are the basic things which every website owner introduce it.For more detail visit - http://www.zylone.com/

  18. nevilzden profile image60
    nevilzdenposted 7 years ago

    1) Robots.txt ( For Crawler )
    2) Sitemap.XML ( For Search Engine )
    3) Website Meta Data
    4) 1  tag on each page with targeted keywords ( key phase )
    5) Unique Page Content
    6) Targeted keywords density

    And Last but least: KEYWORD RESEARCH.
    This is the main and Top Category Plan for any Website Owner.

    Please let me know if you have any doubt.

  19. maxxo101 profile image57
    maxxo101posted 6 years ago

    https://usercontent2.hubstatic.com/6398539_f260.jpg

    Contents are the best in SEO that every website owner shoud know...

    http://www.greenapplesales.com/

  20. profile image56
    wbapartnerposted 6 years ago

    The first thing you have to be good at is keyword research. For every page on your site, you have to make sure that you are targeting profitable keywords - keywords that fetch you good amount of traffic from search engines yet not very competitive, so that you can rank with minimal effort. If you get this part right, then other parts of SEO becomes easy.

  21. profile image49
    jackdohsonposted 6 years ago

    Unique content is the first necessity of SEO and for more information visit the Shard Design.

  22. searchnearby profile image59
    searchnearbyposted 6 years ago

    Well the answers have changed a little bit now that we are in the middle of Google's war on spam. Some of the basics we recommend are now going to take a little longer to complete and even longer to see benefits.

    Still of course you will need sitemap and robot txt file on your site as well as get your site verified via Google Webmaster Tools.....can't believe how many people ignore this simple and critical step! It shows you everything you will ever need to remain in good standing with Google.

    Of course you want unique and well thought out Titles and Descriptions for each page. Please don't start the title with your company name as Google reads left to right like humans and the terms furthest to the left are the focus of the page.

    Keep adding unique and valuable content to your website that engages your end user and has value to THEM. Don't write for the search engines, write for your prospects.

    Publish content on web2.0 sites like hubpages, delicious etc! Don't load your content with links, instead write content that other users will want to share and like. We recommend using mostly your company url and only about 15% of the time using a text link!

    Also, know what version of your url is getting link love. www., non www. etc are all looked at by the search engines as unique url's

  23. profile image52
    watson mariaposted 5 years ago

    Every site owner should know that Monitor where you stand, Keywords, Link back to yourself, Create a sitemap, Search-friendly URLs, Avoid Flash, Image descriptions, CONTENT, Social media distribution, Link to others. It would be useful to  them and if wanted some more information than I would like to recommend you to www.higherthan.co.uk.

  24. SEOSMOPPC profile image60
    SEOSMOPPCposted 4 years ago
 
working

This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://hubpages.com/privacy-policy#gdpr

Show Details
Necessary
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
Features
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Marketing
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Statistics
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)