I noticed my click-throughs for Amazon had plummeted significantly and I was wondering why. Today I see the big BUY NOW seems to be gone. I have to think this is the reason, as I remember how much click-through improved when the BUY NOW was added.
Is this a bug or a post-Fred experiment?
It is a bug that they are working on. I had a message included regarding this on an article I had moved to a vertical site. When they moved my Amazon capsule, the button disappeared.
Hopefully, it will be sorted soon.
Thanks! That makes me feel a little better. I would have been okay with it if they removed it, I guess, but it does seem to greatly help click-through.
I was just editing a Hub and noticed it appeared in edit mode, but not when published. Hope they get it fixed soon!
The code in the HTML is still there, but the image file for the button is missing. If you click in the white space where the button should be, you'll see what I mean. Of course, visitors won't know to do that. Clicking the Amazon product image also works.
I hope they fix this soon, it's an easy fix. They just need to make the button image file accessible.
Interesting. I hope they fix it soon too. Even though they can click on the link or image, that BUY NOW seems to serve as a significant call to action that, at least from what I can see, results in a major increase in clicks.
I never quite understood the psychology of that, as I'd be more inclined NOT to click on something that is urging me to buy it. But it seems to make a big difference.
I guess that also answers my question from last week about click-through on text links.
I used to get at least one Amazon sale every day from one particular hub. That stopped since the button disappeared.
You're right that it's a call to action. The psychology of it works best when you have text inside the Amazon capsule that talks about it. I use a lot of text there so the "buy now" button is pushed way down. By the time the visitor reads through what I say about it, they get to the "buy now" button—when they're ready to buy. It seems to work that way quite well. I've been having a lot of success with it. Until now!
Maybe they should use reverse psychology and put a big red "don't press this button" on ads
Is this why I haven't had any Amazon sales for five days, I wonder? I usually get something every day.
Well it's thee now and it has a new look. I guess it was not a bug but an update. Clumsy, if that is the reason it did not work for several days.
by Brandon Lobo 6 years ago
Hi MickiIf you've noticed I've not written any hubs recently, I'm on my vacations from University and thought of doing a 30 hubs in 30 days challenge. Rather, I've gone for a 30 Wizzley articles in 30 days - for a good reason: Their amazon Capsules are way better formatted - users feel like...
by Rochelle Frank 6 years ago
Don't you just love it when someone buys a $400 camera--- and a case for it, on your Amazon account? I do. I love it every time it happens, even though it has only happened once. It was not even a selling hub-- I don't think. At least I have never written about cameras.
by Sally Gulbrandsen 4 years ago
Hello MatthewPlease could you look into the possibility of providing a Buy it Now option for e-Bay Ads as has been done with Amazon. Most writers on the site have removed all e-bay ads from their hubs It was better when we were paid by click - even though the resulting income from...
by Sondra Rochelle 4 years ago
Today I was shocked to see that on my Amazon ads there were no visible prices! The only thing that was on the ad was the title of the item and a big, orange BUY IT NOW sign.I think this is going to put a real dent in sales because I'm guessing most people will feel that they would like...
by Mike Hardy 3 months ago
Consider an option to display only the first 500 words of a Hub then force the reader to engage with a “More” button or bar. I noticed Breitbart recently started doing this. (I troll the site) I’m sure it improves Brounce rates. Whata think?
by Ken Kline 3 years ago
Just an this article about the possibility of a Google Buy capsule.I have been frustrated with my earnings on Amazon and have stopped adding the capsules. Amazon brings me less than 10% of what HubPages brings me so why I am I cluttering my pages?The Google buy button - if it could earn more $$$$...
Copyright © 2018 HubPages Inc. and respective owners. Other product and company names shown may be trademarks of their respective owners. HubPages® is a registered Service Mark of HubPages, Inc. HubPages and Hubbers (authors) may earn revenue on this page based on affiliate relationships and advertisements with partners including Amazon, Google, and others.
|HubPages Device ID||This is used to identify particular browsers or devices when the access the service, and is used for security reasons.|
|Login||This is necessary to sign in to the HubPages Service.|
|HubPages Traffic Pixel||This is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.|
|Remarketing Pixels||We may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.|
|Conversion Tracking Pixels||We may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.|