Does anyone have any tips with regard to the naming of articles in order to achieve high ranking...
search engine results?
The naming of articles should be interchangeable with the main content of your article. A person should be able to interact and remember what the article is about in a nutshell from atop of their mind.
I have only been here a couple of weeks now and this may be too early to advise another so take it for what its worth and dump the rest.
I have read people who say your content outweighs anything and keywords and SEO analysis is the best method. To be honest I think you need to write decent material, that is of interest to a generalized audience. Make your points clearly and concisely but do so without speaking like a clinical psychologist talking to Freud. Just keep it real and make it comfortable to read.
You do need to read up some on this entire optimization issue unless you already have it down because it isn't all just from one perspective. Depending on your particular line of writing you may receive a lot of interest or none. You can create a perfect page but if no one knows it exists it will receive no attention. This is where tags, keywords and self promotion will play their role. Which is best for you is a personal choice based on your time, effort, and understanding.
Eventually (IMO) your goal is to write and allow the articles themselves to control the need for promotion. Adding trackers to your hubs and sharing them outside of Hub Pages will let you see where you are getting traffic from, however, not always which articles are popular. It is my understanding that to be paid it requires someone click the ads you have on your pages. Perhaps the best idea is to create content that has high marketability by the products that can be placed within the pages.
Honestly, like I said, you will find your way and may have already, I again, have only been here two weeks.
When I create titles for what I am writing I make a concerted effort to create a common idea or phrase that people will say or have a tendency to look up. Say for cooking outside - How to BBQ with gas or Charcoal Grilling. Something that sounds more common and is more likely to be searched for than "Is there a specific benefit to the flavor of charcoal grilled foods vs the taste of LP gas grilled food." Hope I make sense...lol
I've found that naming the article with your targeted keyword closet to the beginning of the title has worked best for me. Also, only using the keyword for that article's URL is a big help for SEO. But remember, use your keyword throughout your content as well, sparingly so that the keyword is not being spammed all over your content.
Pick the exact words you would expect someone to use to search for your article. Also repeat those exact words early on in the article particularly in sub-titles. Link to sites with those exact words.
Try to write the key words with the most important word first even if it's a bit wonky as a title.
Short articles are not so likely to attract a search engine like Google. Content is very important.
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