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Article marketing - does it work to drive hub traffic and clicks?

  1. easyspeak profile image71
    easyspeakposted 8 years ago

    Just curious if anyone is using article directories like ezine, xomba and buzzle to drive traffic to your hubs.  From what I understand about pageranks, if I write an article for ezine, even though ezine has a high pagerank, my article on ezine will have it's own pagerank...which will be low to begin with.  So does that make it a good backlink?

    I really want to do backlinking, but I want to do it right and effectively.  I'm willing to put in the work because I write articles fairly quickly.

    1. Ultimate Hubber profile image62
      Ultimate Hubberposted 8 years agoin reply to this

      I write articles on article directories and web 2.0 sites to gain backlinks rather than driving traffic. My overall CTR at ezine articles is quite low at 5%.

      There are many factors that decide the quality of a backlink. One of the important ones is "title, relevance and keywords". The article you write on Ezine Articles has same keywords as the article you are linking it to, so it does has its own importance. When it come down to Page Rank, obviously a link at Ezine Articles home would be better as it has a PR of 9, but you can't get a backlink there.

  2. kcnck profile image61
    kcnckposted 8 years ago

    you can try it and see.

  3. Mr. Ned profile image61
    Mr. Nedposted 8 years ago

    I think you are better off directly marketing your content to your own network connections.  I have written and posted on many web portals only to find my work published elsewhere without any credit to my authorship.

    My blog and articles receive much more traffic when I directly tell people I know to check out my work.  I also ask them to refer or forward my data.

  4. Marisa Wright profile image97
    Marisa Wrightposted 8 years ago

    Experienced bloggers (Dale Mazurek comes to mind) will tell you that Ezine articles are a valuable way of building backlinks and driving traffic.  I must admit, I don't use them enough, but then I'm lazy generally when it comes to promoting!

    Personally, though, I'm not convinced that writing articles to promote other articles (which is what you're effectively doing, if you write on Ezine to promote HubPages) is a very effective way to make money.  I think article marketing is an excellent way to promote a website or blog, but it's hard work to promote a whole lot of individual Hubs on diverse subjects.

  5. Dale Mazurek profile image71
    Dale Mazurekposted 8 years ago

    I dont use adwords or much else other than article marketing.

    Currently one of my accounts has a fifty percent click through on about a million views.

    When Im energetic I can write 10 or 15 articles a day.  The key is keywords of course.  Go with the longtail keywords and I guarantee you will get no better traffic then through article marketing.

    Of course I have articles that flop but I have many that do very well.

    I guess it is up to the individual but I really dont want to lose my shirt on ppc or something like that.

    I will give you a bit of an example.  One niche I am in and only promote with articles has me earning almost 100 dollars every three days just on adsense from search engine traffic generated from articles.

    Yes article marketing works.

    1. tools951 profile image42
      tools951posted 8 years agoin reply to this

      did you receive half a million views using google adsense or writing articles.?

  6. sunforged profile image73
    sunforgedposted 8 years ago

    Yes article marketing works, but do you put forth the effort you describe above to generate traffic and links to hubs?

    I wouldnt..such efforts lead directly to my sites, not to any sharing models.(even ones as good as this)

    1. Dale Mazurek profile image71
      Dale Mazurekposted 8 years agoin reply to this

      I do put the effort forward for some of my hubs and they tend to do quite well, however you are right and most of my articles do get directed at my sites and blogs.

    2. Marisa Wright profile image97
      Marisa Wrightposted 8 years agoin reply to this

      Thanks for this, Sunforged.  I had come to the same conclusion but it's good to see it confirmed by someone more knowledgeable.

  7. waynet profile image72
    waynetposted 8 years ago

    Article marketing is one of the best methods of traffic generation and I highly recommend it, it's up there with video marketing and email marketing, although the thought of creating videos I reckon I could do far quicker than article writing, but it certainly is something to concentrate your efforts on.

    I like the idea of repurposing your existing content, although you could spin it with software, I prefer to re-write already published articles, because I can seem to do it far quicker than any software I've come across!

    I'm increasing my article marketing efforts in the new year when I get my article directory off the ground.

    1. Dale Mazurek profile image71
      Dale Mazurekposted 8 years agoin reply to this

      I look forward to visiting your directory.  Please let me know when it is going live.

      I am always looking for good directories.

      Also I agree I can rewrite articles quite quickly as opposed to using a spinner.

  8. waynet profile image72
    waynetposted 8 years ago

    Will do about the article directory, I'm hoping once it gets established in it's first 6 months or so to integrate a revenue share option as that could be an incentive for people to submit articles!

    1. sunforged profile image73
      sunforgedposted 8 years agoin reply to this

      good idea! ..ive been looking for an impression share script, have you found one?

      1. waynet profile image72
        waynetposted 8 years agoin reply to this

        Not yet, although the article friendly article directory script owner has said that they are planning on adding a plug in for rev share, but as to when I do not know.

        I figured with my own article directory to either a programmer to create a script or try and find one, either way I may have to shell out some top coinage for it most likely!

        1. sunforged profile image73
          sunforgedposted 8 years agoin reply to this

          I hope not, I figured a rent-a-coder could reverse engineer or add to some base code that is used in affiliate scripts for WP plugins already - I know I have a plug-in that rotates my ad codes based on rules i apply

          come to think of it..that would probably work!...not sure that it has pre-existing fields for adsense id rotation, but seems like a rather smalll tweak

          1. waynet profile image72
            waynetposted 8 years agoin reply to this

            Y'know I've never thought of looking at existing code and checking it for myself, could be something so simple to do that fits together, much like it did creating php re-directs and all that web hosting stuff I used to dread trying to learn, but one day it all just clicked!

            I know amazon have just added banner rotators, must study codes and ask around some other forums, the answer could have been posted somewhere?

  9. shazwellyn profile image55
    shazwellynposted 8 years ago

    Quality backlinking is the great question.  I really don't have a clue and am just sucking to see what happens.  I dont seem to be generating too much traffic despite the efforts I am making - just keeping my eyes peeled for new clues.

    1. Marisa Wright profile image97
      Marisa Wrightposted 8 years agoin reply to this

      shaz, you've only been here two months.  My traffic in my first three months was very poor, (except for other Hubbers).  With some notable exceptions, most new Hubbers have the same experience.  Just give it time!

  10. John Dove profile image78
    John Doveposted 8 years ago

    I new at HubPages...this thread is good...I'm learning!

  11. johnr54 profile image41
    johnr54posted 8 years ago

    If you have a good keyword you can sometimes occupy several slots on the first page of Google, and Ezines can be one of them.  They are good for backlinks, but you can use them for traffic as well. 

    My overall account click through rate is over 25%, and my best articles have click through rates in excess of 50%.  But you'll never get that kind of click through rate from an outsourced article.

  12. Truth Exposed Pub profile image70
    Truth Exposed Pubposted 8 years ago

    Over the long term (and don't be fooled by this accounts numbers, I have other blogs and other HubPages accounts) article marketing is a very solid way to get backlinks and traffic.  For the short term I've found that only Ezinearticles and InfoBarrel articles get me decent traffic numbers, but over the long term getting backlinks definitely helps with ranking in the search engines and getting long term results.  It's definitely a long term, long time strategy but it does pay off if you give it enough time, do your research, and stay stubborn.  Hope that helps smile

  13. OregonWino profile image70
    OregonWinoposted 8 years ago

    WOW!!  I understood about 62% of all of this  wink  Here are my two cents for what they are worth...I have been here 3 weeks...total I have had around 1500 views on my hubs...which may suck for all I know, but I feel pretty nifty...anyways..I have gotten about 300 of those using Zoomba and Shetoldme and Digg.  Xoomba started sending clicks pretty much right away, SheToldme took a week or so and Digg has been very sporatic...

  14. Anamika S profile image56
    Anamika Sposted 8 years ago

    One thing i have not been doing for back links is article marketing. Maybe i should start writing on ezine articles.