Tracking Impressions in Google Analytics

1. 65

   eugbugposted 7 years ago

   Is this possible, or do I need some sort of plugin? My impressions seems to be about 65% to 70% of pageviews (of the 60% share of pages that display my ads), so I want to see which hubs could be improved to retain readers.

   replyreport
   1. 78

      lobobrandonposted 7 years agoin reply to this

      You are asking two different things.
      
      First: People using ad blocks don't count towards impressions. I have quite similar stats as you. My impressions are typically 40% of the pageviews (of the 100% share that is).
      
      Analytics: Go to Behaviour > Site Content > All Pages. Here you can see the time spent on your page. Don't consider this as the holy grail, as far as I know, it is only possible to calculate time spent if the person clicks on and goes to another page on the website the hub is placed on. But looking at my own stats this is a really good indicator.
      
      HP has their own star system where they show the amount of time spent on page. If you look at stats when you are viewing a hub.
      
      These two together should give you a clear indication of which pages are retaining readers and which are not. All mine show 5 starts on the HP system other than one which shows 4 stars. This particular hub has an average viewer duration of a little over 2 minutes for the past month according to analytics. But that's more than enough time to read this hub, so I'm happy with this result.

      replyreport
      1. 65

         eugbugposted 7 years agoin reply to this

         Thanks Brandon. I did that and the average time spent on a page seems to range from 5 to 7 minutes for my top 10 hubs with the highest traffic over a period of two months, which I think is a lot higher than it used to be.

         replyreport
         1. 78

            lobobrandonposted 7 years agoin reply to this

            Cool. Glad to be of help.

            replyreport
2. 83

   Kenna McHughposted 7 years ago

   How do you find HP star system?

   replyreport
   1. 78

      lobobrandonposted 7 years agoin reply to this

      When you are logged in and visit a hub, you have the option to check your stats. On this stats overview there is a heading called Metrics where it says view duration: *****

      replyreport
3. 83

   Kenna McHughposted 7 years ago

   Thank you!

   replyreport
4. 83

   Kenna McHughposted 7 years ago

   I find the information interesting. I like the keywords listed from searches.

   replyreport
   1. 78

      lobobrandonposted 7 years agoin reply to this

      Oh. If you've not noticed the keywords before nor the time spent, can I assume you never checked the stats option? It's pretty interesting. Especially with years of data. You can click on a source to view a plot of traffic.

      replyreport
5. 83

   Kenna McHughposted 7 years ago

   Before, I'd go to referral but no others. Now, I see there is quite a bit of information, which is interesting.

   replyreport