What is the difference between "page views" and "impressions".
Every time someone opens up one of your articles, it is a page view.
If the person reads the first line, does not like it, and bounces back even before the ads have time to load, it is not an impression.
Impressions only occur when someone is on your article long enough to look at the ads. If they are using an ad blocker you will have a page view but will not have an impression.
(I think that those people who click on their own articles all the time are getting page views but not impressions. When someone edits an article and tells you that the page views have gone up, that does not mean much. They are responsible for at least one page view, and search engines like Google will visit the page when it is updated.)
There is probably a lot more info that I am not including. Anyone feel like helping?
Keeping all these terms straight is crazy. Page views and impressions are the same in meaning and used interchangeably sometimes to indicate the number of website visits.
Thank You, Dr. Mark. That clears it up quite a bit.
Thanks, Kenna, I thought that too at first, and they are close to being the same, but I noticed some differences. I think Dr. Mark has explained it.
Impressions are the number of times an ad is displayed on a user’s screen.
Page views are the number of times any page is displayed on a user’s screen
Sometimes these numbers are the same, but the number of impressions is usually lower than the number of page views.
Thanks. Got it. My impressions are quite a bit lower than my views, but now I can see why.
A page can display multiple ads. So I am not sure page views should always higher than impression. If a page serve five ads, then page view is 1 and impression is 5. I am not denying Kenna McHugh, but I have this doubt always.
sirama: It is an interesting thought... but I am pretty sure that landing and lingering on a page with ads, no matter how many ads, only counts as one impression. I would hope you are right because it does make some sense, but I doubt we could be so lucky.
I would suspect if there are four ads on a page, and the viewer scrolls down the page and sees more than one ad, it should count as more impressions.
by Dale Hyde 2 months ago
I am experiencing an overall average off 66 percent less page views per day, for seven days versus a week previous and for the past two months. Such a huge drop in page views makes me think that Google has tuned up something again. I do know that I don't have the time and energy to keep...
by Favorites 8 years ago
Anybody please tell me what is the difference between page views and page impressions, because I dont get the same number of page views on my hubpages statistic page and page impressions on my google adsense report.I hope to get a reply soon.Thanksfavorites
by CCahill 2 years ago
How many page views does it take to create $1 ?Now; I realist that page views and hub revenue is not 100% directly proportionate, however I wondered what people found is generally the average revenue generated from a certain amount of page views, I have a rough idea it might be around;400 pages...
by Quotes Lover 5 years ago
My page views for 23 Nov were 4,082 and the ad Impressions were counted only 948. This glitch is disturbing my HP earning from the last three days. Kindly resolve this issue as soon as possible.
by Natalie Frank 6 months ago
We have visited this topic at least twice before in recent months and I continue not to understand it. No matter what I do or how many views I get somehow I always earn between $1.25 and $2.25 a day which averages out to just barely enough to make payout each month. This was the case...
by jasoncox83 8 years ago
Ok so to keep this short, approx 25% of my page views are giving a page impression IE an AD showing which gives the chance to be clicked on. This seems low, and has been about 25% for the last 2 months.Any ideas on how I can increase my Page Impressions per page view ratio would be great.Thank you...
Copyright © 2019 HubPages Inc. and respective owners. Other product and company names shown may be trademarks of their respective owners. HubPages® is a registered Service Mark of HubPages, Inc. HubPages and Hubbers (authors) may earn revenue on this page based on affiliate relationships and advertisements with partners including Amazon, Google, and others.
|HubPages Device ID||This is used to identify particular browsers or devices when the access the service, and is used for security reasons.|
|Login||This is necessary to sign in to the HubPages Service.|
|HubPages Traffic Pixel||This is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.|
|Remarketing Pixels||We may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.|
|Conversion Tracking Pixels||We may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.|