I know that "google love" is distributed in complicated ways, but how much better would a page that has only inwards backlinks (but no outward bound links) rank compared to one with maybe 15-20 outward links. Would the the difference be negligible?
I've seen some people claim that "outward" links can actually either not effect or effect your site for the better, if the site linked to is an authority site.
You've probably seen Darkside, Sunforged and Nelle Hoxie say they don't "give away" outgoing links in the main body of their Hubs or websites.
Since I've always found those three Hubbers to give good advice, I follow that rule.
However, you'll find plenty of places around the net which claim that Google likes to see outgoing links, so I try to include them somewhere that Google will see them but where they won't entice my reader. On HP that's at the end below the comments, on my website it's on a "links" page and a "news" page.
I don't think that's doing the reader out of anything - if they really want to know the source or find further information, they'll find the links. I'm just not shoving them under their noses.
Remember no one really knows what Google wants, everyone's just guessing! So it doesn't hurt to cover all bases just in case.
I don't think you'll find any one answer to this question. I believe in them because I believe in providing a quality experience for my readers. Am I worried about losing readers to those sites? No. Can it help my search engine rankings? I really don't know. Google has hundreds of pieces of criteria that it uses to determine rankings, and it's possible that outbound links are a small part of that--as long as they are relevant, point to authority sites and have the right anchor text. As a matter of fact, my 2nd best performing hub as 11 outbound links in it--all to different sites.
I have heard that too many outbound links with the DoFollow attribute are not good. I think they can dilute PageRank or something like that? I'm sure Darkside or SunForged have a much better answer.
Here's an article from ProBlogger that might be worth the read.
I agree with that Problogger article I try to use links that are related and helpful for the reader. I think links that are internal is good for HP and other authors, overall, and external links can also be useful but will depend upon on the reasons of the author. To what purpose is this link to serve?
Outgoing links have an effect on your page rank.
Too many outgoing links can also get your site classed as spam, along with things like duplicate content. That will of course require a large amount of outgoing backlinks though.
You can reduce problems with things such as these by adding no-follow tags when you don't want to pass PR juice.
by Dr. John Anderson 3 years ago
"John Mueller said that external links, links on your web site that point to outside web sites (or outbound links) are not a ranking signal. Just to be clear, links are a ranking factor - but you linking out to other sites doesn't help you rank better. He said the content you use for the link...
by Becki Rizzuti 10 years ago
I've been working on creating outbound links for some of my hubs in my second week here at HP. I know the basics of SEO and I know why this is important. I thought it might be nice to share some tips for making the outbound links work for us. I don't think I personally have enough information here...
by Kate Swanson 10 years ago
I was discussing outbound links with Ghost32 the other day.Lissie posted this comment in another thread:At the time, she said this seemed to be true, as sites where she had outbound links were getting good traffic - however, that didn't necessarily mean better earnings. Any update,...
by brandonhart100 8 years ago
In the past, I've avoided placing outbound links from other sites or even hubs that are not my own. My reasons for doing so are both obvious and selfish in nature. Since the recent algorithm change I've begun to provide my users with additional "sources". In...
by Paul Edmondson 3 years ago
Hi Hubbers, I mentioned in the past that we've been working with a company that helps identify SEO issues. Many of the issues they identify come in the form of penalties which they believe hurt the entire site. We've been trying to look at these penalties and come up with solutions that...
by Ellen Brundige 4 years ago
I've got the "Overly Promotional" red skull of doom on my top trafficked hub.Naturally it was the first one I edited. The affiliate links and "overly promotional" warnings at the top of the hub went away in the workshop. I republished it last night, and it's still published...
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