Cost Per Click Google Keyword Tool

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  1. David 470 profile image84
    David 470posted 8 years ago

    What is a good cost per click to look for when using Google Keywords tool? Should we strive to use a decent CPC phrase within the title of our hub?

    1. WryLilt profile image89
      WryLiltposted 8 years agoin reply to this

      It's really up to you. Remember - that CPC is what advertisers pay so you'll probably get about 70% of the stated amount after google takes its share.

      I know some people recommend going for a high traffic, low CPC keyword because in the end, lots of pennies can add up to more than just a few pounds.

      1. David 470 profile image84
        David 470posted 8 years agoin reply to this

        Well, in the end, is it the title that influences how much we get paid for the clicks, or the words in the hub?

        For example, If I had a title that had a CPC of $1.50, would a percentage of that be how much I would expect to receive on each click?

        1. WryLilt profile image89
          WryLiltposted 8 years agoin reply to this

          I *think* it's the keywords that lead them to your hub. But I don't know, you'd have to check that with an Adsense expert!

        2. Anesidora profile image79
          Anesidoraposted 8 years agoin reply to this

          Google's spiders determine ultimately what your hub is about. Your tags (keywords) help point it in the right direction.

          If your hub is truly about your tags, and you're not just stuffing, then your tags will naturally appear in the title and in the article text. So I don't really understand the point of your question.

          The spiders verify your tags. If they think you're legit they send you the best matching ads that they can based on your pagerank and such.

          No, what you see isn't what you get, or the revenue generated by every ad on your page. I believe it's an average. The highest payers for ads on that particular keyword or keyword phrase (tags) gets their ads on the highest ranking pages deemed appropriate. You -as presumably a lower ranking page- get lesser paying advertisers. Which key phrase or keyword the ad is matched to amongst your tags is not static, but the best available to your page at any given moment is generally applied, according to my understanding.

  2. Anesidora profile image79
    Anesidoraposted 8 years ago

    Google gives you the most attractive (pay-wise) match at that given moment which they deem applicable to your hub, based on tags they find truly relevent to your hub.

    To help google along in identifying your hub's targeted keywords and phrases, yes, it's a good idea to put them in your title, url, first sentence, hub summary, subtitles or module headers, photo captions, descriptions, etc, and of course sprinkled throughout the text of your article itself as well.

    If you're not being misleading, then the words in your article will of course match the title anyway.


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