The Amazon Phenomenon: Can't Get It

Jump to Last Post 1-4 of 4 discussions (6 posts)
  1. Kdban101 profile image60
    Kdban101posted 7 years ago

    We know that amazon hubs can bring in good money, but I don't understand one thing.When I want to buy anything online, apart from an informational e-book or software, I head straight away to amazon. There is no need to search anything over the net since the amazon system is self-sufficient with top products, ratings, user reviews etc. Still why do people surf the net about amazon products( almost all consumer products online are sold by amazon or eBay) reading websites, hubs etc? Understanding this question can help me get started with writing sales hubs. Can anybody throw some light?

    1. Pcunix profile image92
      Pcunixposted 7 years agoin reply to this

      Because they may not have realized they wanted it before reading the hub.

      Because they may have been searching for reviews and finally drives to buy and there was the convenient link.

      Because not everyone even realizes Amazon exists - that link may be their first experience.

  2. skyfire profile image70
    skyfireposted 7 years ago

    1. Direct Purchase - Those who are convinced about product or know everything about it usually don't waste time with reviews etc.

    2. In-direct Purchase >Temptation - Some reviews/hubs have product widget which tempts buyers to get these products. These hubs or reviews may or may not be related to products always but customers click on widget and just shop. These reviews don't have to be 1000 words or higher because exit shoppers don't scroll through that much huge text. You'll be surprised to know that 90% or more hubbers are earning from this 2).

    3. In-direct purchase > Text Links - Many hubbers are linking to amazon or product sites in their text and people who are searching for the stuff are clicking on it and shop.

    2) and 3) are preferred by online shoppers because they don't want to go to shop unless they're convinced about some product or get tempted with review. Skeptic buyers use online reviews to compare, check negative points and to see if purchase really make sense to them.

    They prefer review/suggestion based content because amazon's reviews under product may or may not be genuine (as per their perception of amazon) and so they look for alternate reviews.

    1. Pcunix profile image92
      Pcunixposted 7 years agoin reply to this

      Describes my on-line shopping exactly.  I feel bad when I find a review that convinces me and there is NOT a link I can buy through.

  3. Bworky profile image73
    Bworkyposted 7 years ago

    I shop at Amazon all the time.  Personally, Amazon has occasionally been really lousy at giving me the search results for exactly what I'm looking for without fiddling with lots of categories and stuff. 

    If I find the results I need faster with a google search leading to someone with an amazon affiliate site, I'll go ahead and click through when I see what I want.  My natural search terms don't always match Amazon's category expectations, so I usually have a lot of non-relevant results when I shop through the website for anything vaguely specific.

  4. skyfire profile image70
    skyfireposted 7 years ago

    I'm with you on this. Currently searching for hoodies and when i want to narrow my search and switch it just doesn't loads result but just refreshes the current results. For example, mens hoodies search displays female or teens hoodies as well and from there if you try to switch to teens hoodies in category it fails to load. Categories and sorting features are cool but they need to work atleast. Bad Ajax filter. hmm

 
working

This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://hubpages.com/privacy-policy#gdpr

Show Details
Necessary
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
Features
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Marketing
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Statistics
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)