Are we trying to solve a puzzle that is constantly evolving?
So that today's correct answer is wrong tomorrow.
Almost everyone wants the top spot on search engine results.
But - If Google is constantly adjusting its method for awarding the top search spot, then if we discover a working solution today it will probably not work for long.
Is the above statement likely to be true or not?
Asking this as I am wondering if I am over simplifying the equation.
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