What is it in the simplest terms?
How does it affect page rank for the average hub or blog post?
Unless you saw a major drop in search traffic immediately after April 24, you most likely were not affected. Many of see a normal fluctuation in traffic towards the weekend. Did you see a major drop in search traffic?
http://searchengineland.com/penguin-upd … ice-119650
Penguin is the latest in a Series of Planned Algorithm changes in the Google Data System. This particular emphasis is on Keywords and Links.
Spammers often set up link clusters inside pages and overload with keywords/tags in order to fool the spider. This includes Links As Keywords. The algorithm is designed to read through both follow and no-follow links, as well as, content to determine if the information/content matches the Link and Keywords or if it is just Spun Content/Malicious Content (ad clusters, info harvesters).
Think of this as a noose tightening method to root out spam content, spam comments and even malware to some degree. It is a 'genuine' effort to stop Black Hat and improve White Hat SEO. And certainly to improve Google's own product relevance. Keep in mind, Keywords and Links also effect Ad Displays.
Both Short and Long-tail Keywords (even tags) need to be reevaluated in-page, and possibly within the meta headers...
Here is the Penguin Algorithm Explained, in more detail. Keep in mind, this effects mostly Short-content (back link) sites and Blog Networks. One to be hugely impacted is WordPress.
Also, here is an extremely useful article for writing content on the web post-Panda.
It is a good idea to take an hour or so to read through each Search Engines Guidelines, which is called White Hat.
In December, I sent a letter out to my web clients, informing them of massive changes to their eCommerce sites and back linking strategies. Last week on Craigslist, nearly 100 posts were placed regarding help with eCom SEO, because millions of eCom sites got clobbered. I would post my articles, but HP calls that self promoting...he he.
by Ellen 6 years ago
Just to make sure we REALLY can't tell which algorithm change is causing what, Google Penguin just updated for the first time in months.While Panda evaluates overall content quality on a domain-by-domain basis, boosting or downranking pages found on that domain, Penguin attempts to weed out webspam...
by Paul Goodman 6 years ago
Looks like Google made another algo change earlier this week. My traffic rose about 25% on my main HP account around this time, so I'm guessing the update was the cause. My traffic is still low by historical standards (down by more than a third from the start of the year), but I...
by John Coviello 5 years ago
Matt Cutts confirmed it on May 10th—Google Penguin 2.0 is coming in the next few weeks. Read about it here: http://www.semrush.com/blog/advanced-se … #more-4449
by Dilip Chandra 6 years ago
Google panda is basically a major tweak in search engine algorithm. Its aim is to push the quality web-site up and lower down the ranking of low quality content. Unlike all previous update, Google panda is a domain level penalty. It means even if you have 5-10 low quality content in your site, your...
by Tony 4 years ago
There has been a lot of discussion in the last few days about HP changing the rules and people being un-featured or even un-published for spam and over promotional activity. So I just want to add my thoughts......Whether people (writers) like it or not most of their traffic will be coming from...
by Paul Goodman 7 years ago
Article for discussion. I know that this recent development has already been mentioned by some hubbers in forums. But I am now wondering if this might be the main reason why we are seeing the current traffic plunges for many hubbers? See link...
Copyright © 2019 HubPages Inc. and respective owners. Other product and company names shown may be trademarks of their respective owners. HubPages® is a registered Service Mark of HubPages, Inc. HubPages and Hubbers (authors) may earn revenue on this page based on affiliate relationships and advertisements with partners including Amazon, Google, and others.
|HubPages Device ID||This is used to identify particular browsers or devices when the access the service, and is used for security reasons.|
|Login||This is necessary to sign in to the HubPages Service.|
|HubPages Traffic Pixel||This is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.|
|Remarketing Pixels||We may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.|
|Conversion Tracking Pixels||We may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.|