Can you explain Search engine optimization as simply as possibe?

1. 52

   tap09posted 13 years ago

   Can you explain Search engine optimization as simply as possibe?
   
   I would like to know as much about search engine optimization as possible as simple as possible.

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2. 92

   Susana Sposted 13 years ago

   There are two main areas of search engine optimization. The first is onpage optimization. This involves carefully choosing the keywords you will use for your article or webpage and also making your webpages search engine friendly. Check out hubs written on keyword research and onpage SEO for more indepth info.
   
   Once you have really got your head around the first part of SEO and know how to choose keywords and what to do with them once you've found them, it's time to think about offpage optimization. This involves internet marketing and backlinking. Both are huge topics and it takes a while to learn all the different methods and then finding out which work for you.
   
   My advice is focus on learning the onpage stuff first and once you have that nailed move onto learning about internet marketing.

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3. 61

   seoexpertglobalposted 13 years ago

   Hi tapo9
   
   Search engine optimization is a method of online marketing to increase a website's visibility on search engines for targeted keywords.
   
   To achieve a high ranking on the search engine results pages, you need to consider both onpage and offpage factors.  Google does not disclose these factors but with experience and testing you learn some of the do's and don'ts.
   
   With regards onpage, you need to ensure that your keyword appears in the metatags (title, description etc), the page name contains your keyword eg. yourwebsite.com/keyword.html, the page must contain LSI (latent semantic indexing) keywords - or related keywords - to help the search engine understand what your page is about, keyword density etc.
   
   Offpage optimization is like getting votes for your website or page on your site.  This is achieved by gaining backlinks to your site, such as leaving comments on blogs/sites, article marketing, rss etc. 
   
   This is just an overview as the space is limited here but hope that helps.  Don't hesitate to contact me if you need more help!
   
   Jacqueline

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4. 78

   copywriter31posted 13 years ago

   SEO is an ever-changing algorithm Google morphs every so often to make you aware of the components necessary to get your website ranked in a top position within the organic (free) listings.
   Google is, unfortunately, fairly secret about this algorithm but word spreads rather quickly concerning the changes, meaning you need to stay on top of what's happening in and around the SEO watering hole.
   There exists NO simple answer to SEO although I can tell you what it means and I can explain the results of a successful SEO campaign.
   1. Find your most appropriate keywords or keyphrases through research done in Google or a pay for info site.
   2. Incorporate those keywords in each page of your website in your page copy.
   3. Add a meta tag description using your newly-discovered keywords or phrases in your code and position it between the 'head' and 'body' sections.
   4. Title each page with different phrases.
   5. Change your website twice a month - preferably by growing the site; always adding new and informational copy.
   6. Flash animation and images DON'T COUNT! The Google spiders can't and don't read flash animation and images. By all means insert them for looks, but forget about them making a difference in your score... they don't!
   7. Finally, make your website useful and well thought out without overusing your keywords and keyphrases. 3 times per page is enough.
   As you can see, there exists NO simple SEO explanation. In fact, I made my answer as simple as I could, making sure I included the main areas.
   All that to say, unless you are willing to spend many hours studying SEO and staying current with the changes, it's best to hire a pro to handle this for you. "Pay me now or pay me later," is an old Pennzoil slogan, but it fits this constantly changing scenario of SEO.

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5. 49

   martinjohn337posted 11 years ago

   Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search results.[jargon] In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.

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