Its just another add campaign to convince you that eating crap, especially there crap is healthy. When they get something healthy in there store maybe they might have a reason for a label. I eat a mostly vegan diet and they have few products that I would call healthy and yes I have checked. In fact they have mostly the same products just like all the rest of them, so what would be healthy besides the obvious. A big fat healthy label on a bag of lettuce perhaps? I will wait and go check it out before I judge it completely. My observation is that very few products should have this label. They should be whole foods with no preservatives, additives, artificial sweetness and not have crap like high corn fructose and such in them. Hopefully this Hub will still be up when they actually make this happen.
