ArtsAutosBooksBusinessEducationEntertainmentFamilyFashionFoodGamesGenderHealthHolidaysHomeHubPagesPersonal FinancePetsPoliticsReligionSportsTechnologyTravel

Create A Proper Article Marketing Strategy That Works

Updated on November 26, 2008

Article marketing is one of the most inexpensive, yet powerful methods of website promotion on the Internet. In this article I will go over a proper article marketing strategy that will create massive amounts of traffic to your website or affiliate link.

Marketing consumers
Marketing consumers

Keyword Research

Before you get started with this article marketing strategy, you will need to do some keyword research. Google adwords has the best free tool for what you will need. Just insert your main keyword or key phrase that you want your website to rank for in the search box ex. "dog training" This will give you a list of popular keywords that are commonly searched for. Copy and paste this list into notepad, now enter each of these search terms into the box to get more related search terms.

Once you have completed this, you will need to pick 200 to 300 keywords or key phrases that have the highest search volume and the lowest amount of competition.

Article Marketing Strategy

Now that you have your list of keywords to promote, its time to start writing, or hire a writer. I suggest that you have atleast 100 articles written for this strategy to perform best. Your articles should be atleast 250 charactors, and target 4 keywords including your main keyword "dog training."

Dog training is a very popular keyword that you will not even come close to ranking for, however you should target this keyword on your site as well as in every article. Ranking for this keyword is your goal and article marketing will help you acheive this in time.For now you need traffic so lets continue.

And article marketing will now produce results

These less popular key phrases are searched less often, however there is little competition so your article will rank high for these terms and will catch most of the traffic. There may may only be 10 to 20 searches for these terms per day, but if your article gets clicked on from just half of these searches:

10 searches x 3 search terms x 100 articles = 3000 hits per day!

Now instead of marketing consumers you are catching consumers in a figurative funnel that flows directly to your website, or affiliate link.

you now have Create a "funnel" to catch viewers who are searching for your products or information you have to offer.

Tips for this article marketing strategy

  • It will take about a month for search engines to crawl your articles, unless you happen to hit it at the right time. So don't give up when it's not working right away.

  • Go after only search terms that are related to your site. Make them as long as you have to, to keep it related. Google ranks based on the relevance of your content to keywords. They measure this by the amount of time a visitor is on your site. If your visitors are finding that the information you offer isn't what they are looking for, than they will be quick to go somewhere else.
  • You are allowed to link your site or affiliate link to your articles in your article resource box. I suggest using no more than three links, the first two being your closest related articles of the 100, then your link you are promoting. Let the surfer read a couple of articles and when they see the same link on every article, curiosity will get the best of them.

  • Linking your articles to one another will also help with your search engine rankings. Google uses website popularity as its biggest tool for rank. They base popularity on incoming links So you need links pointing to your articles. You have 100 of them so this isn't a problem.

  • You can also sell these links, webmasters are always looking to increase the number of one way links to their sites. Go to any webmaster forums such as itrader, and you can quickly sell these links.

$3.00 per month x 3 links x 100 articles = $900 per month 


    0 of 8192 characters used
    Post Comment

    No comments yet.


    This website uses cookies

    As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

    For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

    Show Details
    HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
    LoginThis is necessary to sign in to the HubPages Service.
    Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
    AkismetThis is used to detect comment spam. (Privacy Policy)
    HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
    HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
    Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
    CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
    Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
    Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
    Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
    Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
    Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
    Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
    VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
    PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
    Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
    MavenThis supports the Maven widget and search functionality. (Privacy Policy)
    Google AdSenseThis is an ad network. (Privacy Policy)
    Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
    Index ExchangeThis is an ad network. (Privacy Policy)
    SovrnThis is an ad network. (Privacy Policy)
    Facebook AdsThis is an ad network. (Privacy Policy)
    Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
    AppNexusThis is an ad network. (Privacy Policy)
    OpenxThis is an ad network. (Privacy Policy)
    Rubicon ProjectThis is an ad network. (Privacy Policy)
    TripleLiftThis is an ad network. (Privacy Policy)
    Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
    Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
    Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
    Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
    ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
    Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)