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9 Effective Ways to Build Backlinks for your Blog

Updated on August 18, 2010

Whilst there are many different elements to running a successful blog one of most important is gaining Backlinks. So important is it that there are companies built up around helping you build a collection of solid Backlinks. And although creating Backlinks is one part of creating a popular blog just take a look at those popular blogs and see how many Backlinks they have.

Even if you think that having a lot of Backlinks is not that important when it comes to SEO and in particular your Google Pagerank and search engine positioning. There is still another reason for trying to get as many as possible and that is they all provide a path for someone to discover your blog.

Before giving you those ‘9 Effective Ways to get Backlinks for your Blog’ let me just say one thing, getting proper, legitimate Backlinks is a priority. There are a lot of ways to get Backlinks some of them will have no effect on the popularity of your blog and can even have a negative effect. One thing you should never do when getting a Backlink is to disguise it with misleading phrasing. What I mean is if you have a site about Cacti growing, don't create a back links which mention Britanny Spears, they're misleading and ultimately pointless.

#1 - Commenting

One of the easiest ways you can go about creating Backlinks is to find blogs within your niche and leave quality comments and at the same time you more often or not can leave your blog url attached to the name you use on the comment. Now whilst one of the easiest there is something important to know and that is most blog comments are what are called 'nofollow' which means when it comes to Google assessing the popularity of your blog these Backlinks have no real weight. And whilst there are some blogs which have the opposite that of being 'dofollow' it's not worth spending time searching them out.

But whilst these Backlinks are often worthless when it comes to them helping with say Google Pagerank they do provide a free form of advertising and another way for people to discover your site. More importantly is that if the owner of the blog you comment on checks out your site and likes what they see they may give you a free link somewhere on their site or offer you the chance of writing a guest post, which can be worth it's weight in gold.

#2 - Guest Posts

As mentioned Guest Posts can be worth their weight in gold when it comes to creating Backlinks and you don't just need to wait for a site to offer you the opportunity, you could offer them an exclusive post for their blog. The standard is that when you write a guest post for another blog somewhere on that post either at the top or bottom you will receive a Backlink.

The reason why guest posts are so effective is that if your post appears on a popular blog with a high readership the chances are that a lot of those people will check your blog out and if they like what they see they will become regular visitors. Not only that because a popular blog will often have a decent Pagerank, that Backlink they give you will be a vote of confidence when it comes to Google evaluating your Backlinks. And if that wasn't enough many popular blogs end up getting their posts bookmarked on social networks and tweeted on Twitter by lots of people meaning that you will also get a bigger social presence if they tweet and submit your guest post.

#3 - Article Writing and Article Sites

Whilst getting guest posts is one of the best if not the best way to get Backlinks writing for article sites can be nearly as effective. The first benefit of writing articles for article sites is that you can include Backlinks in your article to your site, plain and simple so the more articles you post on different sites the more Backlinks you will create. Not only that if you treat certain article sites as a blog you can build up a regular following all of which will often check out your blog as well and can assist in that article obtaining a decent Pagerank.

The thing to remember is that there are a lot of article sites out there on the net and for me the key to success when generating Backlinks from articles which carry some weight in the eyes of search engines is to try to make sure each article you post is different. So if you write an article on say SEO techniques for hubpages don't post the exact same article on another article site, take the time to reword it and re-jig it so that it becomes different. That may sound like a hassle but once you get into the process of rewording articles it is remarkably easy.

#4 - Forums

Another great way of generating Backlinks is to become active within your niches communities. Pretty much every niche there is will have at least one forum often more and you usually can leave your Blog url in with your signature when you post on a forum. The key though is when becoming active on forums is not just to come across as someone who is spamming the forum for links, but someone who's contributions are adding something important, otherwise you can end up being banned. It's the same when posting comments on blogs, the more interesting your blog comment or forum post is the more chance you will garner attention and people who will click through to your site.

#5 - Social Bookmarking

Probably the easiest ways to generate Backlinks is that whenever you post a new item on your blog is to announce it via social medium. That can mean submitting it to digg, or stumblupon or tweeting it on twitter. But whilst it's very easy to submit a post to a social site you need to create a presence by talking constructively about your site rather than just throwing one post after another. It comes down to that thing of building a following; where people return to check out what you have submitted.

#6 - RSS

Another great and very simple way of generating Backlinks is to use your RSS feed. There are several sites which allow you to submit your RSS feed to them such as feedage and the fact that these sites are constantly being updated via all these RSS feeds means they get a lot of attention from the search engines. Not only can it help you to create back links but also assist in getting your posts indexed by search engines a lot quicker.

Other sites you can check out for submitting your RSS feed to are : feedbite, feedbase and technorati to name just three.

#7 - Youtube and other video sharing sites

Now like with a lot of blogs the urls you can submit to your Youtube videos and channel pages are 'nofollow' and therefore have little weight when it comes to Pagerank  and search engine positioning. But at the same time if you create and put a popular video up on Youtube with a link to your blog in the description then there is a good chance a lot of people will link to that video or embed it on their site and that means your link will end up in a lot more peoples faces and trust me you can get a lot of traffic from a popular Youtube video leading to sites choosing to give you an independent Backlink.

#8 - Useful Links & Reciprocal Links

Something which is worth doing is having a useful link section on your blog. Now it may seem rather daft that linking to other sites can lead to Backlinks but it occasionally does. Remember other sites will also be trying to build up their Backlinks and if they discover that you have linked to them they will sometimes link back to you especially if they like what they see on your blog. It's worth noting that if you do link to a site and they link back to you with a reciprocal link the weight of these links is assumed to diminish when it comes to their worth when Google is doing their Pagerank calculations. But as I say a link is always another avenue for someone to discover your site and if being reciprocal lessens its power at least it may generate some traffic.

#9 - Build Your Own Network

Okay I am not going to say for one minute this is easy but if you have the time, patience and sheer determination to succeed there is nothing stopping you from building several blogs within the same niche and then linking them up. For example if like me your passion is for movies and movie reviews, then there is nothing stopping you from creating a horror movie blog, then say a Will Smith blog and linking them together with Backlinks. It’s especially useful if you have an established blog with a good page rank linking to a new site.

One important thing to know is that if you create several sites from the same server and link them together the power of these Backlinks is lessened because search engines will know that they are hosted on the same server via the IP address.

But there is another good reason why creating your own Network is worth looking into. It widens your earning potential, plain and simple and although this isn't about making money from your blog it's always worth knowing.

Just remember this, there is no such thing as too many Backlinks whether it be ones with ‘nofollow’ or not. When creating Backlinks don't just focus on those which may have a positive effect on your Pagerank or search engine position but focus on building an internet presence with many avenues leading people back to your blog because you can suddenly lose your search engine traffic but if you have a lot of links out there people can still discover your site.


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    • uniquearticlesbuz profile image


      7 years ago from USA

      Thanks for this great hub its useful for me because I don't know about backlinks and how we create it but after reading your hub today I learnt few things about backlinks what are the benefits and how can we buildup backlinks for my blog.

    • profile image


      7 years ago

      Nice article, really. But everytime I read an article about this topic, I will end up saying "I already knew that", the problem is that it's so time consuming. But yeah, that's the way it is.

    • profile image


      8 years ago

      thanks for helpful

    • profile image

      Roland Hayden 

      8 years ago

      Awesome i bookmark this page thank you for some great tips.

    • forlan profile image


      8 years ago

      Network is a good way to build backlinks but I am difficult to find a good network.

    • Road Trip Amy profile image

      Road Trip Amy 

      8 years ago from Philadelphia, PA

      Awesome hub! I'm glad you answered my question about courtroom movies, because I'm happy to have discovered your hubpages! Very well-written and useful.

    • FindYourSearch profile image


      8 years ago from Las Vegas, NV

      "When creating Backlinks don't just focus on those which may have a positive effect on your Pagerank or search engine position but focus on building an internet presence..." Well said! As important as PageRank is, it's unhealthy to get so caught up in SEO that you forget the other reasons for promoting your site, like giving people more ways to discover it.

      By the way, this is off-topic, but you seem to have two comment capsules in this hub.

    • Rebecca E. profile image

      Rebecca E. 

      8 years ago from Canada

      rated up, stumbled and makred as useful, keep up the great work here.

    • profile image


      8 years ago


      Very Good Article and very usefull.


    • flounderingsahm profile image


      8 years ago from Pennsylvania

      Great hub! Thanks for the tips!

    • BristolBoy profile image


      8 years ago from Bristol

      These are some very good ideas - I will certainly have to try out the Youtube option!


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