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Who goes after Image search traffic?

  1. Bill Manning profile image71
    Bill Manningposted 7 years ago

    Everybody talks about keywords, but what about Google image search? I try to rank for as many image searches as I can. Most of my keywords I rank on the first page of Google images as well as bing.

    To do so, you need to host the images on your own server. Then store them in a keyword named folder. Like, if you have a rubber ball site name your folder:

    www dot abc dotcom/rubber-ball

    You can make more for different types, like this:
    www dot abc dotcom/big-rubber-ball
    www dot abc dotcom/red-rubber-ball

    Then, and even more important, name your image your keyword. I'm surprised at how many don't. Like this:

    big-rubber-ball-1.jpg

    Finally use the title and alt tags with your images, also using your key words. Many more people use image search than you would expect.

    On my biggest site, last month I got 3,069 visits from Google images. smile

    So go now and rank for image searches grasshopper! cool

    1. Randy Godwin profile image93
      Randy Godwinposted 7 years agoin reply to this

      Is that where all of the odd pennies come from on my stats page?  I do find some of my photos on Google Images, so just wondering!

  2. rebekahELLE profile image90
    rebekahELLEposted 7 years ago

    I don't know. I see your point and yet I think at some point, it all goes overboard. I can tell an article that is specifically written for search engines and it's kind of a turn off.. maybe that's not what you're talking about, but I've seen hubs here where every heading and photo caption is the long tail title. it leaves me feeling almost insulted.
    I can see the title mentioned and repeated a few times throughout the text, but to have it in bold type all over the page seems overkill. hmm

    maybe that's not what you meant?

    1. Bill Manning profile image71
      Bill Manningposted 7 years agoin reply to this

      No no no no, you missed the whole point. I'm talking about your PICTURES! All pictures have an image name and a folder on the server they reside in.

      I'm talking about optimizing your pictures so that they rank in Google images searches. The actual article will look exactly the same. Your just making your pictures rank better for image searches, see?

      1. Bill Manning profile image71
        Bill Manningposted 7 years agoin reply to this

        BTW you can't do this on hubs, only on your own sites. smile

    2. Arthur Fontes profile image85
      Arthur Fontesposted 7 years agoin reply to this



      I think he means to name the image using your keyword.  The reader will not see it but google will.  I saw this in these forums a few weeks ago, and have successfully used the advice.  Bill takes it to another level with naming the folder.  Something I learned just now from him and it makes sense.

      1. Bill Manning profile image71
        Bill Manningposted 7 years agoin reply to this

        Yup. It works VERY well with celebrity's. If someone is looking in google images for "Britney Spears in sexy leather" You name your image:

        britney-spears-sexy-leather.jpg

        Then name that image folder:
        /britney-spears

  3. sunforged profile image66
    sunforgedposted 7 years ago

    @re

    - What the OP explained rather well is how to optimize behind the scenes -so -no - You wouldnt notice and be insulted.

    How would file names and alt text be visible?

    @rg - no - your pennies come from cPM ads < the source of the traffic doesnt change your ads worth


    @op - i do also optimize my images (FILE NAMES _ alt text)

    but wouldnt be concerned enough to create keyword specific folders nor does traffic from google images interest me very much


    if they are searching for an image what makes you think that helps your ads or product sales?

    most probably just steal your image and move along

    http://www.penn-olson.com/wp-content/uploads/2009/12/thief.jpg

    ever check to see how many of your files are hotlinked?

    sorry about formatting - have the weirdest glitch with my capslock going on my keyboard

    1. Bill Manning profile image71
      Bill Manningposted 7 years agoin reply to this

      Not at all. Many use image searches to find what they are looking for. Example, someone is looking for a brown leather jacket. They use image search.

      Once they find one, they click on it and go to the site to buy it, or to see other jackets that site might have.

      If you have a kids store, kids love to use image search to find the toys they want. That actually is what made me write this.

      I'm making my own Amazon store in my theme park site for Disney and Harry Potter toys. I'm not going to use the widgets; instead I'm going to host all my own images, use descriptive text and past my affiliate code in.

      That should make my store pages optimized for both keywords and images. smile

      You can make your images anti-hotlinkable of course.

      1. sunforged profile image66
        sunforgedposted 7 years agoin reply to this

        Im certainly open-minded about it - so your site analytics show a correlation between google.imgages traffic sources and conversions?


        Interesting point on the kid search - so then they go get their parents to make the purchase?

        It is certainly worth the rather limited effort, just surprised that you have seen identifiable results from image searches.

        do you make your images anti-hotlinkable? I would expect a high image search traffic to result in high image hotlinking ?

        was asking more out of curiosity than anything

        1. Bill Manning profile image71
          Bill Manningposted 7 years agoin reply to this

          No I actually don't see much in the way of hotlinking to be honest. I even have some,,,uh,,, adult type of sites and don't get hotlinked much.

          Those do very well with image searches as you can imagine! lol

          I also am convinced, but have no proof, that having lots of optimized images makes your site rank higher overall.

          Just look at video searches, you see youtube videos on text searches. They use the same type of SEO as images and yes, I have found my own youtube videos in keyword searches.

          It's just another way to get all the traffic you can and rank your site as much as you can. smile

  4. rebekahELLE profile image90
    rebekahELLEposted 7 years ago

    oh, I see!! on a website.

    but do you know what I'm talking about? here when a viewer comes to read, do you want to keep seeing the title over and over again, over each heading including the images?

    1. sunforged profile image66
      sunforgedposted 7 years agoin reply to this

      READERS read less than you probably imagine _ they scan

      what you see with a savvy eye is probably far different than they do

    2. Bill Manning profile image71
      Bill Manningposted 7 years agoin reply to this

      Yes I know what you were saying rebekahELLE, but like I said, that is not what I was talking about. The image tags, name and folders are already what all images use. So no extra headings or any text at all.

  5. rebekahELLE profile image90
    rebekahELLEposted 7 years ago

    got it now. thanks for the tip! and lately, I've been using image search a lot in getting ready for a wedding. it does help.

    @SF, yes, you're right, viewers scan articles. these hubs I've seen stood out to me (not in a good way) because I've never seen any articles written this way when I'm searching the web. I guess I like to see the article engage the viewer more than simply repeating the title over and over. hmm

  6. rebekahELLE profile image90
    rebekahELLEposted 7 years ago

    that's a great idea with your disney sites. more and more kids between 9-12 are surfing the web. I found this article which is a recent study done about kid's online search habits. http://newsblaze.com/story/201009130536 … story.html

    even pre-k kids can get around amazingly well. they know how to get to websites by entering into the address bar.

 
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