Please let me know as to whether our CPM is affected by the niche we have selected or otherwise. I have observed that many of hubbers are having high CPM.
Multiple factors can effect your CPM rate, not just your niche topic, but yes, what you write about has a big effect.
It means there are also factors which can affect our CPM.
Well of course. CPM is how much an advertiser will pay to appear on a page with some words you chose. It will be affected by everything from how the economy is doing to how well you selected your keywords and quite possibly the phase of the moon.
Here are some quotes from the FAQ:
"What are impressions?
As it relates to online advertising revenue (and the Ad Program), an impression typically means an "ad impression", and occurs whenever an ad appears on a Hub and is presumably seen by a visitor.
With regards to your Ad Program reports, you are paid based on "page impressions," which are Hub views. Each page impression can include up to 4 individual ad impressions, depending on: the ad level setting of the Hub, the length of the Hub, and whether a given location has "time" to show an ad in case the viewer navigates away from the Hub. The CPM for an individual is determined based on the value of individual impressions based on traffic characteristics.
What does CPM mean?
One of the online advertising payment models. The acronym means "cost per mille," and advertisers pay for every 1000 impressions of their advertisement. This is a dynamic number based on what advertisers are willing to pay to show their advertisement on a specific page at any given time."
"Does our CPM depend upon our niche?"
One would think so, but maybe not really that much? This has to do with the advertiser cookie practice of posting ads relating to where the visitor has been previous to their arriving here. My hub topics are scattered all over the map, yet I'm a happy camper as to CPM. Write what you love.
by Barbara Fitzgerald 18 months ago
Okay - It seems there was an update to the definition of our earnings. I cannot say when it occurred.Basically we are paid for pageviews. One payment per view of article, regardless of how many ads are delivered to the reader, unless they back out before the first ad is actually viewed. Then we...
by Jon Sigurdsson 6 years ago
Hopefully someone from Hubpages HQ can look into this.I believe that those of us that are using a hosted account with Adsense are not getting any ad revenue on impressions from the niche sites.I base this on the fact that my daily impressions on Hubpages vs Adsense differ by a factor of about 100....
by Eugene Brennan 18 months ago
Even taking into account Hubpages' share, with the amount of ads, shouldn't it be a multiple of views? I reckon, there should be about 6 impressions per article, but instead, there's only about .5 on average.
by rancidTaste 14 years ago
How does Google AdSense pay for page impression? I amn't clear about that and so I ask it? Would you please help about that?Thanks
by Ceres Schwarz 10 years ago
Hello. I have some questions regarding Google Analytics and Webmaster tools. Any help is greatly appreciated. When I checked my webmaster tools, I saw a lot of URL errors, a 404 crawl error because apparently "Googlebot couldn't crawl this URL because it points to a non-existent page"....
by Mary Wickison 9 years ago
I recently visited a hub which left me perplexed. The hubber made a table of contents which were all links back to the same page. So in essence, the page was just reloading itself. Normally when I see a hyperlink it takes me to another page or opens another page in a new window. This is usually a...
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