Which is better for earnings, high CPM or more traffic?

  1. NateB11 profile image93
    NateB11posted 3 years ago

    I mean this in general, whether you are running your own site (s) or writing on a rev-share site. The tendency, it seems, is that the higher the CPM the lower the traffic; but, of course, you're earning more per visit. However, the higher the traffic, the lower the CPM; you still can get decent earnings just from the large amount of traffic. Of course, there is the issue of clicks and conversions. Out of all of these, which is better, in terms of making money.