This month my CPM for the HP Ad Program is super low. It's been under $1.50 every day so far. And last month I had a lot of days where it was under $2. Wondering why that is and if it's just happening to me or if others are experiencing this as well.
Mine is way down to. It seemed to be doing much better last month then starting June 1 it was down. I've been heavily focusing on marketing the past several days and my views have come up, doubled yesterday but my CPM was down so earnings was about average despite increased views. Day before yesterday views were up about 33% and earnings were roughly halved. Today views with continued work on marketing, are at about what they were yesterday so I'll see what views and earnings are like tomorrow.
When you mention "focusing on marketing", are you talking about social media? Social media views are often brief and although you may have had more page views the number of impressions may not have changed.
Check the number of impressions before and after your campaign. You might be surprised.
Last few days, I think I have the highest ad impressions I may have ever had but the CPM is way too low. That sucks. But I guess there isn't as much of a difference in earnings even though the CPM is low because of higher ad impressions.
What have your traffic sources been? Are they from Google or a social site like Facebook?
Here, on this page: https://hubpages.com/my/earnings/reports?type=hpads
Probably this is happening because you are often writing on saturated topics or topics that don't garner a lot of interest. Your articles may be well written, but if advertisers don't find them useful or attractive, they won't bid much to have their ads placed on them, thus the low CPMs. Why not try writing an article that solves some problem for people or answers some question they have that is not on a topic that millions of people are writing about. See what happens when you do this.
That is an unusually low CPM, even for subject matter that isn't "marketable". Almost sounds like a glitch, but I don't know.
Are you sure this is your CPM and not your daily earnings? I agree that this is remarkably low. I don't know that it's not possible but it seems far lower than it could possibly be.
You're not allowed to discuss your CPMs, so I can't say exactly, but mine is doing fine.
I did not know this but I didn't provide exact number, so hope this is ok.
I guess you can still edit it and remove it, if it's not okay, someone from the team will snip it, no worries.
Mine is better than normal at the moment.
I wish you could tell what articles get what CPM as I reckon some topics must be a lot better paid than others.
Bulk of my traffic comes from one specific hub. But maybe people don't stay on the page long enough and that's why such a low CPM.
If people leave the page before the ads load you have fewer impressions, not a lower CPM. It is my understanding that your CPM is determined by what advertisers are willing to pay to display ads on your page.
My views and revenues are down since the beginning of this month. In my case, I've noticed that my revenues are directly related to my views. When views are down, revenues are down proportionately, nearly by an equal percent. Is this normal?
If you look in Google Adsense- that might tell you a bit about how the different niche sites are performing? For example I can see that some of the niche sites are giving me a far better return than others. Might be my articles but I think it is to do with the topic as well.
by CCahill 2 years ago
How many page views does it take to create $1 ?Now; I realist that page views and hub revenue is not 100% directly proportionate, however I wondered what people found is generally the average revenue generated from a certain amount of page views, I have a rough idea it might be around;400 pages...
by The Write Life 14 months ago
Pretty frustrating when I get a significant traffic spike only to see CPM values plummet. My Google Analytics stay steady for the most part as far as page time, bounce rate and things of that nature. Why does this always happen?
by Kayla Hebert 13 months ago
I have a question about ad program. I was doing extremely well at first with ad program and CPM was fairly decent and then I had 2 record traffic days back to back that I was so excited to see how they would affect the earnings and the CPM dropped below half and I made squat from them. I guess I...
by Paul Richard Kuehn 5 years ago
How can I increase or influence my CPM earnings in the Hubpages Ad Program?
by Paul Edmondson 6 years ago
We have always cared deeply about providing the most rewarding place for people to publish online and we continue to work on improving overall monetization for your Hubs. One of the benefits that the HubPages Earnings Program is about to offer (scheduled to be released between October 5th and...
by JR Mamerto 5 weeks ago
I will recheck my works to see if something is wrong, or I just miscalculated. But being a newbie in online profit tracking, I could be wrong. Yet CPM and earnings seems to be on a low this month. I'm having more views than last April and May. In fact I got almost 200 visitors a day now, but I'm...
Copyright © 2018 HubPages Inc. and respective owners. Other product and company names shown may be trademarks of their respective owners. HubPages® is a registered Service Mark of HubPages, Inc. HubPages and Hubbers (authors) may earn revenue on this page based on affiliate relationships and advertisements with partners including Amazon, Google, and others.
|HubPages Device ID||This is used to identify particular browsers or devices when the access the service, and is used for security reasons.|
|Login||This is necessary to sign in to the HubPages Service.|
|HubPages Traffic Pixel||This is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.|
|Remarketing Pixels||We may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.|
|Conversion Tracking Pixels||We may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.|