what is difference between SEO and SEM?
search engine optimization and search engine marketing
SEM or Search engine marketing, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of search engine optimization, paid placement, contextual advertising, and paid inclusion.
and
SEO or Search engine optimization, is the process of improving ranking in search engine results, via the "natural" or un-paid ("organic" or "algorithmic") search results.
- SEM stands for Search Engine Marketing. It includes paid placement, such as PPC (for example Google AdWords) and SEO.
- SEO stands for Search Engine Optimization, which is the process of optimizing a website for better placement on the organic (non paid) search engine result pages.
So SEO is part of SEM.
by Ylva 13 years ago
What's the best SEO software to use?
by kkinfy 14 years ago
Avoid self promotion in these forums!
by Shil1978 10 years ago
What are the basics of SEO that every website owner should know?
by Jasmine 12 years ago
Have you ever purchased books on search engine optimization?I have recently ordered two books about SEO and I am wondering have you (other hubbers) got some in your private collection. If you have books about SEO that have helped you to get a better page rank, please state the title and the author!
by Zainejaz 13 years ago
Can anyone give me some advise on what should I look for before hiring SEO companies who will be working on my websites? I want to get the most what I will be paying for.
by Glenn Mosser 12 years ago
Is anyone else having difficulty with SEO?
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