One business card with multiple businesses listed OR a business card for each business OR both?
Asking your opinion...I have 5 different home based businesses. Should I have one business card with all of them on it or 5 separate ones? I have both right now and it is a bit cumbersome. Also I'm thinking I am missing contacts with the individual cards. A multiple business card will let every customer know that I have other products. in the picture I show four of the individual cards, and the multiple card in the middle. I have begun a fifth....do I get an individual card for it or reorder and only use a multiple business card?
I am also running multiple business under the name of Infinite Xtensions. I am providing taxi services, home cleaning services, catering services, facility services, security services etc.
To make them distinctive, I am promoting them with different brand names like CabX, LapX, Party-Xtensions etc... And for each service, I have developed separate website. But, in business card, all the services are mentioned under same brand name, which is Infinite Xtensions.
If it's working for you the way it is leave it alone. But, If you are missing out on more business? I would definitely make a change.
I would say a different card for each business. In the past, when I have received a business card with several businesses listed on it, I always felt they were spreading themselves too thin and couldn't focus their time in one area. I know that is not necessarily true, but that's just how my feeble little brain works.
That's exactly the advice I am looking for...really wanted to know what you think when you see the multiple! If I am at an expo with one business, then I display only that business card, but I have the multiple card available, just not on display.
I would actually leverage my time by placing one website on one set of business cards. This website would forward to a lead capture page where I'd be able to build a list. My list of prospects would then be showed my other home businesses over time (once a relationship is established). This would be the most effective way to capitalize on ALL of your businesses. The process is quite remarkable.
If you absolutely needed to have multiple businesses on one card I would suggest putting the ones that are somehow related on one card and leave the unrelated ones off that way it doesn't seem like you're overworked. You also don't want to give the costumer the feeling of for instance clicking on a site and getting 5 different popups, just in real life. If you keep businesses that are related to each other on the same card then that would be more organized, however if you don't need it on the same cards I would suggest keeping them separate.
Thanks for answering! I sell Vault Denim jeans, carry them in Thirty-One Gifts large utility totes, and fit into them because of the It Works! body contouring applicator wraps! The Pink Zebra scented sprinkles..no connection! Thanks for ideas!
I would say do both, but save the multiple card for existing customers. Someone who already has a positive experience doing business with you is more likely to take the time to investigate your other businesses. For new customers, just give them the card that most closely relates to their immediate need.
Have you considered having a double-sided card? Check out vistaprint.com where two-sided cards are reasonably priced. That way, you can have one card for two complementing businesses. When passing them out, point out that they are two-sided. I also like the idea that someone had of one website address on the card that showcased all your businesses in one place and I agree with whoever said that having a positive experience with you would encourage someone to consider trying another one of your businesses. It appears that these businesses are all products that you sell, so I know I wouldn't consider that you were spreading yourself too thin. If you were a caterer, a Realtor, an insurance agent and a mechanic, then yes, you are spreading it pretty thin. However, selling all these products is similar to owning a store like Walmart that sells all kinds of different products. Hope your website, if you have one, has a shopping cart, and voila! You do have a store! Put your business name or website name on the card with contact info, list your products -- front or back -- and you only need one card.
Great answer! I have taken the advice and set up a website showcasing them individually, on one site through intuit. Saw it on a hub's ad. Thank you for your encouragement! It's at denimchicandmore.com and vistaprint ROCKS! Thanks!
Are the businesses related? For example, are you doing something like Send-Out Cards and Young Living essential oils. (I do not sell or promote these, but they are examples). If they are related like that, I would put everything on one card. It shows you are a one-stop shop. If you are a CPA, a dog walker, and do Mary Kay, however, then you may want different cards because they are uniquely different and are for different markets.
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You sound like a busy person. Whatever you choose to do must be the easiest option. I would chose one card because too many would get confusing.
I would be more inclined to want a separate card for the separate businesses. I find overcrowded cards very disconcerting...
How about to have your online booking page so your clients can book your service? I saw a good info. on how to achieve this. https://pulse247.net/
Debbie, that is a very good question. I have seen business cards both ways and my thought is when I see multiple businesses listed by the same person I have to wonder are they very good at all of these or just a jack of all trades with limited experience in each. If all of your businesses are similar or totally different that would also make a difference. There is a lot to consider, and it has to be your choice. Best of luck to you.
different card for different business, especially if they have different marketplaces/clients.
I've always taught "assume clients are stupid and get confused easily"
if you want to get paid...why would you ever seek to confuse your client?
(and I answer a question, with another question!...typical business mentor response!)
I think that the latter is best; one card for each business.
Very good question with obvious positive and negative points.
Positively, it will lower your costs and allow potential clients to see the array of services that you offer.
On the negative side, it may give the impression that you are a 'Jack of all trades, master of none' to potential new clients that may be seeking a more specialised services.
Personally, I believe that the benefits of individual business cards outweigh the benefits of a collective business card.
I would try and create one website that introduces all the business as services with the links to all the services/companies, this should help tie all the business together sort of like corporations do that have subsidiaries or multiple brands in different product or service categories. This way you can market all businesses as a cohesive plan instead of trying to juggle multiple business cards or look like your going in different directions. It should help you look more professional and organized. Then you would just need one business card that lists services to one business card.
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