I have a hub that gets little traffic, and I've been looking for new keywords for the title. But the hub already ranks #4 in Google (with private results off) for the best search terms I've been able to identify using Google Keyword Planner, even though those terms are not currently in the title - and even the best of these terms only get 140 searches a month.
Would changing the title to explicitly include the terms it already ranks for do any good? Could doing so perhaps lose what little SEO juice it has? Or should I just make the title as descriptive of the content as possible (that would provide no ranking keyword terms) and do my best promoting it on social media?
I really encourage people to write titles and content naturally. One of the biggest mistakes I see is that people will write unnaturally to create relevance signals (slightly awkward and a little keyword stuffed). If a keyword is in the page once or twice and has other language that (lookup co-occurence seo) supports it that is now considered a best practice.
A good title that describes a page is a best practice, but you don't necessarily need to include it in the title to rank higher.
Instead of putting it in the title, I've found the use of a good subtitle and expanding on the section has proven to be really fruitful.
by Gary Anderson23 months ago
But I am wondering why there seems to be competition in the real google world and no competition showing for it in the external keyword tool world?
by Kelly A Burnett3 years ago
SEO is a hard science.and yet we are not able to update/change/amend our url readily, Yes, we can re-write, re-create but wouldn't it be nice to write a hub, then do the SEO and amend the url?I am not good with SEO and...
by yoshi978 years ago
For a long time it has puzzled me how one of my hubs keeps doing great, when it shouldn't. You see, I started a hub on one topic and then changed my mind in the middle of it.Now, back then I had no idea you couldn't...
by Emanuel Bucsa2 days ago
Hi, hope any of you can help with this question. I used to write and publish articles some time ago and it went well. I don't know if any of you remember Squidoo, but that's where most of my articles were. I used to...
by Jerrico Usher9 years ago
I'm seeing a lot of new Hubbers in the forum lately so I thought I'd offer up some starter tips. I'm by no means an expert at this stuff but I have learned a few things that may help you with SEO and Google traffic:...
by Skarlet5 years ago
I was just creating a hub about Grace Kelly, and as soon as I typed her name in the title area Hubpages popped up a title suggestion stating this is an "exclusive" title that should get good traffic. Has...
Copyright © 2017 HubPages Inc. and respective owners.
Other product and company names shown may be trademarks of their respective owners.
HubPages® is a registered Service Mark of HubPages, Inc.
HubPages and Hubbers (authors) may earn revenue on this page based on affiliate relationships and advertisements with partners including Amazon, Google, and others.