I still see many people making incorrect assumptions about the way competition works. Just to clear that up:
1. High Competition in the Google keyword planner is GOOD (because advertisers pay more for clicks). There is NO easy way to find how competitive Google results are in the Google keyword planner. Personally I have not used the Google keyword planner in years, but it is a good place to learn about keywords when you're starting out.
2. High Competition in the SERPs (search engine results page, ie, first page of Google) is BAD (because those articles can outrank yours in Google.)
An example of LOW competition in the SERPs would be when all the first page results are from Yahoo Answers, Wiki Answers or forum posts asking/answering the search topic. An example of HIGH competition in the SERPs would be lots of ARTICLES asking/answering the search topic.
All this is clarified if you use Jaaxy(dot)com. It shows number of competing pages for various long-tail phrases and it uses a green, amber red color code system for likelihood of success. It eliminates all the confusion.
I might have to check it out, thanks! Although I am extremely lazy and generally my idea of "topic research" is to bring up a Google suggest question, scan the first five results then start writing, lol!
You are hardly what I would call lazy, Wry. In fact, I know of very few people who work as hard at this stuff as you do!
By lazy, I mean I'd rather spend an hour on a 1,000 word article on a "hunch" rather than spending an extra half an hour on the keyword tool or doing an indepth analysis of whether it will get traffic
Yes, someone who can write 12 blog posts in a day and do the research necessary to learn and effectively apply SEO and monetization strategies is not lazy.
However it is a paid product - only $19 per month when you get beyond the free trial!
I'd like to know how they get their data given that you need access to Google analytics for a website to be able to assess search queries in full - and that's now not possible since Google changed how their analytics program shared its data.
I think WryLilt's method is just as effective and has the major advantage of costing you zilch!
by Haunty6 years ago
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