Just a quick question, are you guys using blogs or static sites for articles? Advantages/Disadvantages of both? Thanks.
Wordpress - can be both. I have a blog and also static pages. It doesn't seem to make any difference as far as traffic is concerned - highest traffic article is a page, but blog posts rank in the top ten as well.
In my experience, a regularly updated site such as a blog gets more attention from search engines than a static site that never changes. That being said, the quality, uniqueness and credibility of the content matter even when the site is static.
Search engines also respond somewhat differently. I recently tested a short-term site with an important keyword in the url. It got a strong response from Bing and Yahoo and almost none from Google. I think the lesson is that we just keep testing and learning over time.
There is really no difference nowadays. Posts are posts. The important things are:
(a) to choose and stick to one broad subject area
(b) post new material regularly
Do you have an email subscriber list? If yes new posts will do well as blog posts as you send out an email letting your followers know about it.
Static sites need not be static. They can be constantly updated. Whereas a blog post is something that you write and forget about. But for best search engine traffic it is best to see how the page is doing and modify accordingly. Of course you can do this on a blog post too, but that's not the intention behind a blog post.
Depends on your niche tbh. In my niche I just create static pages.
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