I'm still finding it difficult to comprehend why the article in the screenshot below is ranking better than the one on toughnickel. Is it that the main site (Hupbages) is not as worst as someone may think? Is it one of Google most loved sites? What can we attribute to such occurrence in the photographic documentary below?
It’s likely it’s the same article that recently got moved to the niche site, which means that Google will delete the original link (the hubpages one) eventually, especially if it was moved to the niche site recently.
It also depends on the exact words you use to search. Slightly changing the search words or even rearranging them can change the order of appearance in the lists.
@ Poppyr, they are two different articles.
It's congruent content. I have HP articles that get high in the serps, of course when that happens I have the article moved to niche sites. The first one is targeted to the keywords in the search. Let's say the person types "Farewell Messages for colleagues" since the user did not include bosses or employees the algorithm is going to look for the most specific content.
It is also going to look for the metrics and indicators that indicate which piece of content is more relevant, and consider things like age and authority. In the Search Quality Evaluator Guidelines it describes the nature of specifics regarding content and how that could reflect in the search engines.
I know some people say you cant rank traffic on Hubpages, and that you have to get to a niche site, but you can and a lot of people do it. The point of having content moved to a niche site is relevance and authority.
I've seen articles do very well on the HP main site too. I haven't been convinced that articles on the main site can't do well for a long time.
The ranking in search results depends on the words used in a search query. In your example the HubPages article's title exactly matches the phrase "farewell speech to colleagues". It is a better fit for your search than the title of the article on ToughNickel and so ranks higher.
Now try clearing your cookies. Then do a search for "farewell wishes and speeches for a colleague". You will find the ToughNickel article is now a better fit for your new query phrase and so ranks above the HubPages one.
Being on page 1 in SERP shows that Google still loves HP. Or what's your take?
Google is personalizing searches. Ten people can search for something with the exact same words and still get different results. In my case your article on toughnickel was on page 8 and your article on HP was on page 11.
@ Titia, do the search with the phrase "farewell speech to colleague", and let's see the result.
I searched it and had the same results. Yes there is personalization, but different types of users will have different levels of personalization. Personalization is not standardized across all topics. The algorithm is quite complex on these issues. It is true that two people could get very different results in the serps. That is a type of factor, but I refer you back to the search quality guidelines about the importance of your angle when it comes to your specifics. Hubpages may gain less authority than the niche sites, but article authority, author authority and wise use of your language can ger HP articles on the map.
I did and found the HP on page 4 and the other on page 6.
I agree with Titia, Google now shows us personalized searches so rank will be to your previous searches and anything else they have learned about you. I believe it is a way to be a more fair search engine and target those who want to see what you are writing about. It may not be the best yet but I have seen an increase in my own traffic.
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