What dictates CPM?
What is it that makes it the amount it is? I am getting some very different amounts each day.
I am in no way an expert but I think it has something to do with an average of all your hubs divided by the bidding on adverts divided by the views you get divided by the location of those viewers...
Which is why I think it bounces up and down endlessly, I know if I get a load of views to my camping hub I will end up with a far better result than if I had a load going to one of my rambling brainfart pages that doesn't have any discernible reason for being there...
For every single thing that changes you are going to end up with a completely different figure...
Cost Per Thousand Impressions.
For the purpose here, it's how much you'd make with 1000 impressions at the rate they are paying.
As to what determines the rate by impression, I believe HubPages works that out with the advertisers. I don't know how it varies, but I'd suspect it factors in keywords in some manner.
by Disillusioned 10 years ago
I took my 30-days page views count; divided it by 30 and further divided it by the number of published hubs. Thus I got a fair representation of my average number of visitors per day per hub. It comes to a whopping 1.6! How about yours?
by Susana Smith 9 years ago
There are a lot of hubbers that believe that the traffic stats inform the earnings figures. Considering that the traffic stats have not been working well lately it has got people worried that they aren't getting the earnings/impressions that they should be and this is damaging writer trust in HP....
by leigia67 14 years ago
I can't beleive I never bothered to check this before - I've been on here a year - but I just realized that Google Adsense shows HALF the page view number that HubPages shows. Is there an explanation for that?
by Luis E Gonzalez 12 years ago
When I check Analytics I get the number of views for today for example but when I check Adsense the number is lower (much lower). Is this normal ?
by Teodora Gheorghe 3 years ago
Hi,I might sound silly for asking this question, but I could not really understand what CPM is (I read an article, but I'm not good with these things). I know it has to do with the impact that my articles have in terms of views. Although I don't know if "impressions" is the same thing as...
by Nathan Bernardo 7 years ago
Some people have said they've turned off HP Ads and just use Adsense and actually make more money from Adsense. I'm considering trying that out and was curious how much more some of you are making just through Adsense. Fifty percent more? Twice as much? Triple? Quadruple?
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