What is a metatag?
Is this the same as the summary section?
Metatags are like keywords, the summary is your meta description, this is what appears below the title in search results, so it is important to get your keywords in the summary/description.
You can't use metatags on HubPages. When you're reading articles or watching videos about writing online, you'll find lots of references like that, to things you can use on your own website but are not under your control on a revenue-sharing site.
Meta provide information about a Web page and is inserted into the HTML document the user cannot see them. A tag is a non-hierarchical keyword. An user can see your summery which is like a brief description of your article that would help someone to decide if they would like to read your hub.
Yes, actually, you're right! A hub's summary gets fed into the "description" metatag of that webpage.
Metatags are various shorthand bits of information describing webpages for computers and search engines, like the information about a book in a library card catalog.
You can see metatags of various kinds by choosing "View Source" from your web browser and then searching for the META tag. (Just search for "META").
Nowadays, metatags are ignored by search engines as far as using them to help the search engine decide how to rank the page, because too many people stuffed their metatags with fake keywords or descriptions that didn't really match the content.
However, the "description" metatag -- our hub summary -- is still important, because it's often displayed as the excerpt, the quote, when our hub appears in search results. Google may pluck a quote from elsewhere on the page that matches the searcher's query, but sometimes it uses the description. Bing and other search engines are more apt to display that description.
So it's important to write it for human readers. It's like your job interview, a quick first impression to show that your page is competent, clear, well-written, and (most of all) that it covers the topic a searcher is looking for. So tell what your page is about -- be specific! -- and use engaging, appealing language.
When I'm trying to leverage every visitor I can, I'll often phrase the description as a question, because people tend to click on questions to find the answer.
by Audrey Selig7 years ago
Is it important to have good keywords in the summary of the hub? Should the initial article on the hub have most of the keywords? Thank you. I am new.
by yoshi978 years ago
For a long time it has puzzled me how one of my hubs keeps doing great, when it shouldn't. You see, I started a hub on one topic and then changed my mind in the middle of it.Now, back then I had no idea you couldn't...
by Helen Cater8 years ago
This is a topic that will help lots of people. We all tinker with our hubs now and then. What is the best thing you changed on your hub that resulted in more traffic?
by Dorsi Diaz8 years ago
When I first started writing at HubPages I was under the impression that one should make the url and the first title of their hub the same.So my question now is: When trying to write the url for maximum traffic, how...
by Ethan Green5 years ago
I've read a lot about the importance of doing keyword research, but then you also get the impression that to really do that research properly can take a long time unless you get lucky early on or really know what you...
by Shil19783 years ago
What are the basics of SEO that every website owner should know?
Copyright © 2018 HubPages Inc. and respective owners.
Other product and company names shown may be trademarks of their respective owners.
HubPages® is a registered Service Mark of HubPages, Inc.
HubPages and Hubbers (authors) may earn revenue on this page based on affiliate relationships and advertisements with partners including Amazon, Google, and others.