Is anyone else seeing an increase in traffic but a decrease in profits?
My traffic is steadily increasing, but my earnings are not. Is anyone else experiencing this or am I alone? I know traffic doesn't determine revenue, but a large majority of my traffic is from google, so I would expect to see my earnings at least nudge a bit with the traffic.
The adverts pay out differently on different days and different months; so there's never, as you already know, a formula for X views equals Y income.
There's a lot of factors at play behind the scenes. It's possible that whilst you're seeing more traffic, the ads served with the hubs generating your traffic boost are paying less per click and impression. If your higher paying keywords aren't getting much exposure and lower paying keywords are, this drives down CPM because the average across all your hubs is lower even though traffic is at a high.
For example, say that hub A attracts high paying ads with a higher cost per click. Hub B serves ads that have a much lower cost per click. For convenience, say that hub A impressions give you a CPM of $4.00, whilst hub B has a CPM of $1.00. If you had 600:400 impressions of a to b, that earns you $2.80. If you had 400:800 of a to b however, even though you're seeing more traffic overall, the earnings average out lower at $1.60.
I'd suggest you look at your traffic and see if your usual higher traffic hubs have dropped and other hubs are receiving more traffic in their place. This would be consistent with the above scenario and perhaps stem your fears. Traffic fluctuates but it's likely it'll even out again, and income of any amount is better than none.
Yes. The idea of this is that there is not meant to be a pattern at all however, there is a pattern where my CPM has been dropping, without fail, every day, for the last three weeks. I have looked and the traffic is flowing to the same hubs from the same places as it always was before the drop started. Probably going to look elsewhere now as hubpages or/and their ad buddies seem to think this sort of practice is fine and dandy. It is always easy to blame a "complex" formula..
by Melanie Palen 7 years ago
I've been experiencing a drop in traffic for the last week or so. I've been seeing a lot of people in the forums talking about how they are seeing increases in traffic, but I am seeing the opposite. Is anyone else seeing a drop in traffic?
by Andrew 10 years ago
I was refraining about talking about this but it really is bad. Last month with adsense was my most profitable month, but this month so far I got 3 clicks...What could have made this change?-New Hubpages Layout?-April 1st Conflicker Virus? I was thinking these two things can't be so harmful to my...
by Emily Tack 4 years ago
Without being specific, my earnings increased tenfold, overnight. Is that a glitch in the system, or is everyone seeing that? It certainly looks like a glitch to me, but thought I would find out first, if that is happening to other Hubbers.
by Lisa Stover 6 years ago
For about 2 weeks now I have been seeing a huge decrease in traffic. I'm not sure of the cause because I've checked and a lot of my hubs still are ranking well with Google but it seems that people just stopped coming. Is anyone else having this problem?
by Rob Jundt 6 years ago
Has anyone else seen a dramatic decrease in their hub traffic?Where has all the traffic gone? Has anyone else seen a dramatic (as in 50% or more) drop in traffic over the last week or so?
by Will Apse 2 years ago
My single page is getting nearly ten times the traffic it received shortly after Fred hit. That is still only half of what it got before Fred, but it's a step in the right direction.Anyone else seeing an improvement?
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