It wasn't on this account, but another one of mine. The HP account in question is relatively small and CPMs tend to fluctuate, typically somewhere between $2 and $7.
However, a CPM of $29.69 is not normal!
It only happened for a day and then it was gone. The extra money made was barely enough to buy a couple of coffees in Starbucks. But I thought it was an interesting occurrence. I've been here over ten years and I don't think I've seen anything quite like that before.
(If you want my technical explanation, it's likely that a hub with a high value keyword got a lot more views than usual and upped the average - CPM is a form of average. That's the best I can think of.)
Anomalies are fun, particularly in the old Star Trek series.
Thanks, Misbah. So the numbers in the earnings reports, which I do monitor, equate to CPM. Now, I get it (I think!).
You have to use the filter and use the drop down and click on "ad program" and click submit and it will give a report of your earnings with a column for CPM.
I think mine has been up to 10 but not 30, I don't think. That's pretty amazing.
Yes, I would generally view $10 or maybe $12 as exceptionally high. It's a weird fluke. The earnings figure had an asterisk beside it for a few days and I was sure it was going to revert to something mundane!
I don't know if they still do it, but HP used to put a few "pay per click" ads on the hubs. Some of them were pretty high - as much as a few dollars.
This can result in extremely high CPM figures for a small account. If, for example, there were 100 impressions with a $5 pay per click ad, the CPM would be $50 for the day.
I think that's a more feasible explanation. It does look more like what used to happen on Adsense when you got clicks.
I'm glad you're still alive, haven't seen you on here for a while!
Whatever the reason, it's a good thing. Congrats, Paul.
by Liz Elias 11 years ago
It took me YEARS of being here before I began earning a payout about once a quarter. Then, new hope sprang up back around the end of December and into January: I finally hit $1. or $1. and change on a daily basis.However, that lasted only about 2.5 weeks; I am now, and have been since...
by Eugene Brennan 5 years ago
Just noticed this in the results for the weekend. Views only increased by less than 10%. (The weekend peaks are smoothed out presumably because normal weekend stuff is being done throughout the week now).
by Mamerto Adan 2 years ago
I know that Hubpages is just collecting more accurate data. And that there are delays with the third party. But in a lot of cases, I get greatly reduced CPM when there is a delay in earning updates. I missed an opportunity when my hubs scored more than a thousand views last weekend. After a delay...
by Prose And Poetry 2 years ago
When I checked my daily earning for the month of August, I noticed that I got $18 CPM; and $0.18 Dollars for 31 days. Now, what I am seeing on my ad program summary is $0.88 CPM, and $0.07 Dollars. Please, how is this earning being calculated? Is it not per day earning?
by Paul Edmondson 13 years ago
We have always cared deeply about providing the most rewarding place for people to publish online and we continue to work on improving overall monetization for your Hubs. One of the benefits that the HubPages Earnings Program is about to offer (scheduled to be released between October 5th and...
by hungrymouse 13 years ago
What does CPM mean in the Hubpages Ad program section of my account?What does "$44.67 CPM" mean?
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