How would you best promote and market a new singer launching his first album?

Jump to Last Post 1-6 of 6 discussions (6 posts)
  1. Linda Bliss profile image88
    Linda Blissposted 9 years ago

    How would you best promote and market a new singer launching his first album?

    Assuming he doesn't have the backing and support of a big record label, and his marketing budget is relatively small? yikes)

  2. Angela Blair profile image68
    Angela Blairposted 9 years ago

    For a virtual unknown one has to depend on friends and associates in the music business itself so arrange for as many "new release" parties as possible. If the entertainer has a couple of regular club gigs, etc. approach the club owner about throwing a "new release" party at the club where you've got a built-in following.
    Establish a website and make sure you've got a slideshow of the musician and his/her music playing in the background -- pick the tune you'd consider "the A side" and play enough of it so visitors to the site will have a sample of what your Cd/album is all about. Pick out five radio stations in your area that play your genre of music.  As far as tours marketing an unknown entertainer -- it's been my experience that's money ill spent. If however, the entertainer can sign  on as an opening act for someone with a higher public profile that's a good thing. Lastly but certainly not least -- make sure the entertainer has a knock-out promo package. This can be hugely expensive if one hires it done. It's relatively inexpensive if done by oneself. Always be alert to new sources and keep a bit of merch with you every time you leave the house -- promotion can come from some most unlikely and unexpected places. Good luck!

  3. SheliaC profile image59
    SheliaCposted 9 years ago

    I would launch a massive online campaign; i.e., join as many social networking sites as you can (Facebook, MySpace, myYearbook, etc.), have your own YouTube channel with videos of performances that feature a link to the website where viewers can by the CD, consider utilizing the talents of a web marketer, and last but not least, look into putting the CD online with ITunes.

  4. Fullerman5000 profile image62
    Fullerman5000posted 9 years ago

    book as many local shows as you could. then go from there. all bands were once local bands.

  5. Grime Remix profile image59
    Grime Remixposted 9 years ago

    One method bands are using is to do covers on youtube.  This works only if the covers sound really good and they know how to Name the title with the cover band name, song, and their band name.  If the covers are popular, over time start adding their own songs. 

    If your video view counts are large it acts as proof your band has a following and relevant. 

    Another tip is release a CD using CDBABY.  You can release a single or album for mp3 download.  With each video provide the link to your album in the description box.  This could generate independent sales.  That's another big indicator that would help the group seal a major deal.

    Set up profiles on social media sites and keep them active.  Share your videos and personal updates.  You could also release single that's exclusive to your mailing list. Use aweber or mailchimp to manage your email list.  These services also provide you the means to create an email opt-in form so it's easy for people to join your list.  The html for the form can go on your blog, facebook pages myspace, and any site that accept html.

    You should also make use of press releases to the media and music related blogs. 

    Boyce Avenue is a band that's used this method and many others.  Check them out and how they landed their deal for a direct area to research.

    I wish you the best of luck.

  6. Linda Bliss profile image88
    Linda Blissposted 9 years ago

    Thank you everyone for taking the time to write such good and detailed answers.
    There's a wealth of information here and I will make sure I pass it all on to my friend who I'm sure will be very happy yikes)

 
working

This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://corp.maven.io/privacy-policy

Show Details
Necessary
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
Features
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Marketing
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Statistics
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
ClickscoThis is a data management platform studying reader behavior (Privacy Policy)