Taleb80 profile image 81

Do you know why when "Impressions" increase, the CPM mostly decreases?

I read many about this but still not get it.

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Theophanes profile image93

Theophanes says

3 years ago
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  • cascoly profile image

    cascoly 3 years ago

    nope - impressions are merely the number of people who looked at your hub - time doesnt matter; cpm is based on the number who clicked on an ad from your site -- 2 entirely different stats, and the correlation will vary based on your content.

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sm825 profile image60

sm825 says

3 years ago
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