Are back links are powerful than quality of the contents of websites?
I don't believe that it is either one or the other - both are equally important as far as ranking in the search engine results, particularly Google, from your point of view as the webmaster. Google would argue that quality of content is more important because that is what it is offering the searcher. It merely uses the number and quality of your backlinks to help establish the relevance of your website in answer to the searcher's query (ie the keyword used).
So, as always, you have to concentrate on both content quality AND backlinks! Hope that helps.
I think with the "new" Google that the quality of the content of the website outweigh the number of backlinks. I've seen sites that have thousands of backlinks with shotty content rank lower than sites with fewer backlinks but original content that rank pretty high.
The quality of the backlinks has something to do with it too, not just the number. If you post a backlink to a garden site from a website about auto parts, it doesn't carry as much weight as it used to before Panda.
At least that's what I've heard and read since Google made their changes.
Regardless of what the Google algorithm says, content is always far more important than backlinks. Why? Because backlinks may help a bit with ranking and can drive traffic to your site, but if you have a 95% bounce rate, no repeat visitors and an average of five seconds on the site, it's utterly useless. Backlinks are one mechanism to get people to your content, but it is the function of the content to keep them there. You have to have high-quality content that actually offers a visitor some value if you want someone to read, respond, click on ads, and possibly buy things. You want something that people will read from start to finish, and you want something that they will feel compelled to share with their friends.
It depends on how powerful the Page Rank is of the site that is backlinking to you. If you got a backlink from Google.com's home page (Page Rank 10) to a site with only one word in it and a link to your hub then you would probably rank very high in the search engines for that word.
by alternativeto 10 years ago
Hey guys, i think HubPages is losing it's rank on Google, i have multiple accounts here and all are experiencing decreased traffic by 50% !!! . Anyone experiencing similar problems? Or did Google introduce any new algorithms?
by Beth100 12 years ago
Alright, this is a very basic question (yes, I know it is, but.....) I thought I understood this but the other night, someone told me that indexing has no affect on page ranking. He went as far as to say that he has purchased page ranking from Google, etc. I have not heard of...
by Carlos Santo 15 years ago
I have just started a website and am wandering how I increase its rank in google. No doubt it will take a couple of days most likely to register with google but after that what happens? For instance if i post the link <no links please> for example on other websites will that increase that...
by Ankita B 7 years ago
Which is more important to attract a reader, a good title or a good content?
by Susannah Birch 15 years ago
Yes, I know backlinks are a well covered subject. However I wrote a hub on them in the most basic way possible answering the myriad of questions I had.I'm sure there are errors in my hub since I'm learning new things every day. Is anyone able to just double check that I'm technically correct?Please...
by ishwarya_p 14 years ago
I am building backlinks to my hubs, already reached 35 backlinks which are all been indexed by Google, still no SERP boost. Typically how long it will take to see effects and boost in SERP?
Copyright © 2025 The Arena Media Brands, LLC and respective content providers on this website. HubPages® is a registered trademark of The Arena Platform, Inc. Other product and company names shown may be trademarks of their respective owners. The Arena Media Brands, LLC and respective content providers to this website may receive compensation for some links to products and services on this website.
Copyright © 2025 Maven Media Brands, LLC and respective owners.
As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.
For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://corp.maven.io/privacy-policy
Show DetailsNecessary | |
---|---|
HubPages Device ID | This is used to identify particular browsers or devices when the access the service, and is used for security reasons. |
Login | This is necessary to sign in to the HubPages Service. |
Google Recaptcha | This is used to prevent bots and spam. (Privacy Policy) |
Akismet | This is used to detect comment spam. (Privacy Policy) |
HubPages Google Analytics | This is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy) |
HubPages Traffic Pixel | This is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized. |
Amazon Web Services | This is a cloud services platform that we used to host our service. (Privacy Policy) |
Cloudflare | This is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy) |
Google Hosted Libraries | Javascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy) |
Features | |
---|---|
Google Custom Search | This is feature allows you to search the site. (Privacy Policy) |
Google Maps | Some articles have Google Maps embedded in them. (Privacy Policy) |
Google Charts | This is used to display charts and graphs on articles and the author center. (Privacy Policy) |
Google AdSense Host API | This service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy) |
Google YouTube | Some articles have YouTube videos embedded in them. (Privacy Policy) |
Vimeo | Some articles have Vimeo videos embedded in them. (Privacy Policy) |
Paypal | This is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy) |
Facebook Login | You can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy) |
Maven | This supports the Maven widget and search functionality. (Privacy Policy) |
Marketing | |
---|---|
Google AdSense | This is an ad network. (Privacy Policy) |
Google DoubleClick | Google provides ad serving technology and runs an ad network. (Privacy Policy) |
Index Exchange | This is an ad network. (Privacy Policy) |
Sovrn | This is an ad network. (Privacy Policy) |
Facebook Ads | This is an ad network. (Privacy Policy) |
Amazon Unified Ad Marketplace | This is an ad network. (Privacy Policy) |
AppNexus | This is an ad network. (Privacy Policy) |
Openx | This is an ad network. (Privacy Policy) |
Rubicon Project | This is an ad network. (Privacy Policy) |
TripleLift | This is an ad network. (Privacy Policy) |
Say Media | We partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy) |
Remarketing Pixels | We may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites. |
Conversion Tracking Pixels | We may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service. |
Statistics | |
---|---|
Author Google Analytics | This is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy) |
Comscore | ComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy) |
Amazon Tracking Pixel | Some articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy) |
Clicksco | This is a data management platform studying reader behavior (Privacy Policy) |