This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: "https://hubpages.com/privacy-policy#gdpr"

Show Details
Necessary
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
Features
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Marketing
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Statistics
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
jump to last post 1-5 of 5 discussions (8 posts)

Sudden and drastic CPM decrease Aug 20

  1. Greekgeek profile image91
    Greekgeekposted 5 years ago

    Isabella Snow pointed this out in the Hubber's Hangout, and it seems to be widespread:
    http://hubpages.com/forum/topic/102304

    CPM suddenly dropped almost in half on Aug 20 (and 21).

    Just my luck, I had a hub go viral that day, boosting my impressions by several thousand for both days. I am wistfully hoping that this is a bug and will be fixed. wink

    1. wilderness profile image97
      wildernessposted 5 years agoin reply to this

      So you're the cause of it!  Bad Girl! big_smile

      At this point it doesn't look like a bug - the figures for those days aren't "pending".  Just the luck of the draw, I guess.  I know the CPM numbers vary as HP gets new contracts and loses old ones but this drop does seem a little drastic this time.  I hope it comes back up!

    2. TIMETRAVELER2 profile image99
      TIMETRAVELER2posted 5 years agoin reply to this

      There was another Panda update on that day.  I got hit hard, but my numbers were never huge anyhow...but it still sucks!

    3. prettydarkhorse profile image64
      prettydarkhorseposted 5 years agoin reply to this

      Maybe because the advertisers know there will be a new G update on that day that is why the CPM is low.

      The CPM on that day (Aug. 20) for my two accounts are the lowest for the month smile

  2. Will Apse profile image91
    Will Apseposted 5 years ago

    Mine is at the low end of normal.

  3. LeanMan profile image89
    LeanManposted 5 years ago

    Mine are about the same as normal, it tends to vary up and down each day by a dollar or two and being lowest at the weekend, but otherwise my CPM is within a buck for each day, I am certainly am not seeing a 50% drop.

  4. melbel profile image95
    melbelposted 5 years ago

    Mine was low on the 20th as well, which is unfortunate for me because that was one of my better days (maybe HubPages got a lot of views that day and this dropped the value of the ads in their ad pool somehow?) It was also low (but only by a little bit), on the 19th. I was back up to normal on the 21st.

  5. prettydarkhorse profile image64
    prettydarkhorseposted 5 years ago

    G always roll out update end of third week every month 20, 21 like that, it is either your traffic increases or decreases within that week range. I don't edit or do anything with my two accounts and that is the case.

 
working