If so, what is it that it considers good or bad quality? If not, then what is it that Google puts at the top of SERPs and sends traffic? Also, what is meant by that phrase, Google sending you traffic? I've seen it used, but not exactly sure what it means. Does it mean they put your content at the top of the SERPs?
Google determines what Google determines.
The debate can easily be examined by typing "what is high quality content to google" into the Google search engine and then reading the entirety of every article listed on the first page of results.
To save you the trouble, I read a few articles about the same thing this morning!
What Google wants is*:
- longer articles (1000 words or more)
- more organic backlinking (don't go crazy on backlinking yourself)
- a very small amount of keywords in the hub (say, twice only), url, main title and description
- titles which appeal to readers
- articles which engage readers (keep them on the page as long as possible)
- articles that are popular on social media and are liked or pinned by lots of people
- less selling, more information
- authority (ie having many articles about the same subject)
- authority of website (ie having a big, trustworthy website that is well established)
- articles which do not read like they are full of keywords
- articles with photos (for the reader engagement)
I'm sure there's a few more I forgot. Oh my, I promised myself not to get into the complex keyword spreadsheets of yesteryear and I'm sorta glad I don't have to!!!
It is my suspicion that keeping readers on the page as long as possible is starting to figure into the algorithm....though no one talks about it. That's why you have very low ranked Alexa articles featuring on the first page along with very high ranked Alexa articles.
I will admit I wrote some funny and witty hubs with no backlinks or keywords involved and they seem to be doing as well as the richly keyworded and backlinked hubs I wrote 2 years ago...
*Until the next update....will it be a lion this time?
PS - yes if you are at the top of the SERPS (top of google search for those keywords) then yes, Google will send you traffic. Though having the right keywords might not necessarily get you there...I've had plenty of articles ranking for keyword phases which they didn't have in them....
So, we could gather that they mean content that shows the reader good knowledge of the subject matter and goes in-depth, is compelling possibly. It would have to be diverse in content, particularly if we are talking about a whole site; what they call authority sites; the negative side, not an article with a few words and a bunch of ads.
Edit: At least partly.
Yes, definitely cutting out heaps of ads and keyword crap seems to work, and keeping it simple in that regard. I don't think Google wants informative drivel or the equivalent of a thesis though - it has to be engaging, which means the reader finds it compelling to be on the page and wants to read it all the way through...a good litmus test is to see if anyone on social media likes it...and it is over 1000 words
That makes sense, and I think that's why they talk about user experience; the visitor wants to stay on the page and find out more. Compelling I think is a good word.
Yes, well I certainly seem to be doing better writing hubs that focus on humour, making someone's life easier, interesting how-tos and other stuff that people on social media would like.
I'm pretty sure that's what Google wants now and I'm pretty sure it will be ranking higher in the future too.
But this is just a "guesstimate theory" of mine and there are plenty of theories on here. I guess it depends on what works with your writing style the most as having more hubs always works better than having less hubs....and you need to write them!
This is interesting - markup for in depth articles.
Yes, well the Google + thing is a must if you want to be seen on social media!
That's very helpful and useful, plus surprised me; I didn't know they actually looked specifically for in-depth work. Glad I did the authorship thing.
by Sandra M. Urquhart2 years ago
What is the best way to get traffic on hubpages? Is it by the quality of your hubs or the frequency of your communication in the community? I've seen different articles that encouraged people to get noticed by being...
by Katherine Tyrrell11 months ago
This is worth a read Updated Google Quality Rater Guidelines target fake news, low quality and clickbait"It includes a link to Google's REVISED (March 2017) Search Quality - General GuidelinesIn terms...
by Steve Andrews5 years ago
When it was first introduced I was annoyed by it but made an effort to tweak my hubs to get them out of Idle status. Now, a whole load have got zzs against them again and many of them are hubs that at one point were...
by alternativeto3 years ago
Hey guys, i think HubPages is losing it's rank on Google, i have multiple accounts here and all are experiencing decreased traffic by 50% !!! . Anyone experiencing similar problems? Or did Google introduce any new...
by jaymelee237 years ago
I'm not sure if this Matt Cutts/Singhai interview has been shared at Hubpages, but I think it's worthy and was just published today. Cutts was told by Wired.com that the owner of Suite101.com stated that he felt the...
by Gary Anderson6 years ago
I have some content that is pretty hard hitting. It is accurate and it is substantial. When I see a PR of 0 for this content it makes me think that there is a problem with the whole idea. Is there simply too much...
Copyright © 2018 HubPages Inc. and respective owners.
Other product and company names shown may be trademarks of their respective owners.
HubPages® is a registered Service Mark of HubPages, Inc.
HubPages and Hubbers (authors) may earn revenue on this page based on affiliate relationships and advertisements with partners including Amazon, Google, and others.