I'm not exactly "new" around here... but sometimes I feel totally mystified by the evident "micro climates" that seem to affect my CPM numbers.
For example, I have had pretty much "X" number of hubs for a long time. And my CPM seems pretty stable within a narrow-ish range. And my traffic is pretty stable, with a few "blips" if a hub suddenly gets picked up on some social media account, blog or web site.
So we're going along... eveything is normal, and NO change in anything on my part... and around July 22nd, my CPM "falls off a cliff." Basically... a 55% drop over three days. And then it settles in at the MUCH lower new rate. No change in daily views. No new content. No significant change in sources of traffic. Then we fast forward to about 8/16... CPM slowly starts creeping up again, and by yesterday is back to where it was, before it fell of a cliff.
Did EVERYone why buys "my" advertising keywords suddenly shake hands and agree to stop bidding for ads at exactly the same time? And then resume, at the same time? Small fluctuations I get. A one-day spike/decline I get. But this? Not so much.
Maybe there is some kind of "meta pattern" here... perhaps related to the (then) in-progress acquisition of "that other site?"
Just curious... worked with statistics for many years, and stuff like that sends all sorts of bells ringing. Not going "wah, wah, wah" here... simply curious.
Advertisers do have schedules for their advertising rates. CPMs traditionally are higher earlier in the month, but will also be overall increased during certain times of the year. Seasonal traffic gets a much higher budget.
Ad rates just went kaput because this time of year is crap for online selling. It's late summer. A significant number of Americans are taking their last extended summer vacations or traveling, a trend that lasts through Labor Day weekend.
And then there will be a volcano of back-to-school action and suddenly it's a huge push for Halloween.
by Cindy Lawson 8 years ago
Okay, I know we all get weird and odd comments on our hubs on occasion, but this one was truly strange and was placed on my "More Pretty Kitty Pictures" Hub. It read as follows and was by an unverified poster calling herself "Heather":Quote:"puppies are nice and cute and...
by lrohner 8 years ago
One of the first hubs I did here on HP was published back in June and it was about a cocktail. It's always been ranked on Page 1 of Google for its main keyword, but the expected traffic never materialized. The past couple of days, it's gone from 0 to 5 visits per day to 100+ visits per day. Almost...
by Enni82 7 years ago
Just curious.It seems that most hubbers here have suffered dramatically reduced traffic after the algo change. So what are your plans to correct for lost earnings? Do you plan to write more content for HubPages, move to another site, or just wait it out? I'm not going to leave HubPages but I might...
by Paul Edmondson 3 years ago
We haven't had enough time to go through all the data, but I wanted to post to Hubbers and at least acknowledge we see dramatic traffic changes particularly for recently imported Squidoo accounts.At the same time, it looks like established HubPages accounts are holding up well (there is always some...
by simeonvisser 24 months ago
Technologically, it is no match for HubPages really. Things don't align properly, the user interface is far from clear and you cannot put an item in a collection by editing it - you have to go to profile > collections > that collection > add item and then click done? Who came up with that?...
by AbFreak101 3 years ago
i have around 12 hubs and im making maybe 10 cents a day.Who here makes at least $100 a month and how many hubs do you have
Copyright © 2018 HubPages Inc. and respective owners. Other product and company names shown may be trademarks of their respective owners. HubPages® is a registered Service Mark of HubPages, Inc. HubPages and Hubbers (authors) may earn revenue on this page based on affiliate relationships and advertisements with partners including Amazon, Google, and others.
|HubPages Device ID||This is used to identify particular browsers or devices when the access the service, and is used for security reasons.|
|Login||This is necessary to sign in to the HubPages Service.|
|HubPages Traffic Pixel||This is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.|
|Remarketing Pixels||We may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.|
|Conversion Tracking Pixels||We may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.|