Horizontal, not Vertical ads PLEASE

Jump to Last Post 1-12 of 12 discussions (17 posts)
  1. profile image0
    Terri Paajanenposted 17 years ago

    I've asked this before and got no response from HQ so I'm asking again because I hate what these ads are doing to my Hubs.

    When an ad is inserted between 2 text capsules (usually the first and second) it's often a tall vertical ad which doesn't fit properly. It pushes the second capsule too far down and creates a big blank white space.  A horizontal banner ad is perfect for that location as it would fit with the flow of text better and not pull the article out of shape. Banners are used at the top and bottom, so I know it's possible.

    Yes, I know I could jam all my text into a single capsule, that that defeats the purpose of the entire formatting structure. I have various photos and Amazon capsules, which are easier to position when the text is broken up.

    Staff, any response?

  2. relache profile image67
    relacheposted 17 years ago

    You do realize that you are posting a question to admin on a day which is a major holiday in the US, right?

    1. profile image0
      Terri Paajanenposted 17 years agoin reply to this

      Are you deliberately following me around here to point out the obvious?  ;-D

      I'm in Canada and I always forget the whole Thanksgiving thing. Yes, you're right. Nobody is doing to read this for many a day yet.

      I'm going to stop posting now  :-D

  3. Whitney05 profile image81
    Whitney05posted 17 years ago

    Terri- I agree with you, making it either horizontal or text wrapable (if that makes sense).

  4. SunSeven profile image61
    SunSevenposted 17 years ago

    I second Whitney.[even on a holiday!] smile

  5. Misha profile image66
    Mishaposted 17 years ago

    Hubpages have absolutely outstanding stats on Adsense CTR and CPM, so I would just leave it to staff to decide how ads are placed. They are among the best in the industry on that. I have Adsense experience on my other sites, and I know what I'm talking about.

    Those same features that you don't like bring you the maximum possible monetary reward. In other words, the trade-off is between how it looks and how it pays....

    1. profile image0
      Terri Paajanenposted 17 years agoin reply to this

      They do have a good clickthrough rate, but there is also no way of knowing whether that is because of the clunky ads or in spite of them. I know that there often has to be a balance between revenue and aesthetics. I'm just not sure which side of the line we are on with this.

      I'd rather have a bit lower clickthrough if it meant our pages were more appealing to look at, leading to more regular readers. The extra readership will make up for the lower clicks.

      This is why I'm hoping staff chimes in with some reasoning.

      1. Misha profile image66
        Mishaposted 17 years agoin reply to this

        I'm afraid this is a misconception. To bring in more readers, you have to promote better. Changing ad format is not a promotion, so there is not going to be any extra readership...

  6. profile image0
    Terri Paajanenposted 17 years ago

    Oh, I know that it won't bring in more people but an attractive and well-laid out site will help keep them and have them coming back a second time. Looks are important. It's generally accepted that ads that blend into the content do better than those that stand out.

  7. Misha profile image66
    Mishaposted 17 years ago

    My experience shows that "generally accepted" is wrong pretty often smile

    Only testing can give a definite answer, and this is exactly what guys here are doing when they change ad formats...

  8. darkside profile image59
    darksideposted 17 years ago

    I agree, the vertical ads suck.

    And usually the best performing ads are ones that blend. Whitney's suggestion about the ad block with the text wrapping around it works for me. It blends in very well.

  9. Whitney05 profile image81
    Whitney05posted 17 years ago

    I think that having the text wrap around the vertical ads, may be the only way to make the vertical ads look better.

    I agree that using multiple capsules, makes adding amazon, eby, pictures, and link capsules easy when blending them in. Although, there are ways around the middle ebay ads, it seems more work to do so.

    You can add a picture above the first text capsule in order to not have the vertical ads, whether it be a line or a picture or sorts, but it seems that it has to be completely above it, not to the side.

    I have one hub, that I can't quite figure out, as to why it doesn't have a vertical ad, although I'm not complaining, but I have a text box with a side picture and link capsule, then another text box with a side picture and link capsule under it.

    I've been playing around with the capsules, but I would rather there be some links in the middle, just visually more appealing.

  10. pauldeeds profile imageSTAFF
    pauldeedsposted 17 years ago

    The position, shape, and color of those ads are chosen by our advertising optimization engine to maximize click through rate.  It is fairly safe to say that you'd make less money without them there -- but I'll see if there is anything I can do to put more control into the author's hands.

    1. profile image0
      Terri Paajanenposted 17 years agoin reply to this

      I don't need anything complicated, just have the ad look less like a formatting mistake.

      Using a vertical ad in the middle of the page like that is just plain odd and looks like a design error, clicks or no clicks. I don't mind ads being prominent, but the page shouldn't look distorted because of it. It pushes the text down and leaves a big weird blank in the center of the page.

  11. jimmythejock profile image73
    jimmythejockposted 17 years ago

    There is an easy way to get rid of the ad altogether, just post your entire text in one text capsule and break your text up with a line through. __________________________________________________________
    that way there wont be a space to place the ad.....jimmy

    1. profile image0
      Terri Paajanenposted 17 years agoin reply to this

      That's already been suggested, but that really takes away from the flexibility of the capsule system. Being able to move sections around with ease makes more sense that using one single block.

      It's like learning to just step over the broken stair instead of actually fixing it.

  12. Rudra profile image67
    Rudraposted 17 years ago

    seems as if its all automatic. but less adsense means more money as lower bidders are out of the game and highest displaying ads are placed.

 
working

This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, hubpages.com uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at: https://corp.maven.io/privacy-policy

Show Details
Necessary
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the googleapis.com or gstatic.com domains, for performance and efficiency reasons. (Privacy Policy)
Features
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Marketing
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Statistics
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
ClickscoThis is a data management platform studying reader behavior (Privacy Policy)