I need a little help on the guidelines of mentioning specific products in an article. I am new at this and I don't really get how that works.
For example, if I'm writing an article about cooking and it requires a crock pot do I mention or can I mention the brand I use at home?
As long as you are not saying anything disparaging about it, you are legally safe in mentioning it.
Oh ok, one more question if you don't mind.
and what about the Amazon link thing. how does that work?
You can insert an Amazon capsule the same way you do text and images. It's one of the options in the editor thingy on the left margin when you're in editing mode. From there you just copy and paste the url of the Amazon page into the box and the item will show up.
A word of caution: You should always demonstrate your own experience with the product you're offering. If you don't, your article may not be featured. And always add details about the product in the "description" box.
If someone goes to amazon from your article and buys the item, or buys anything while they're there, you'll get anywhere from 8 to 10% of the sale. If you have a lot of hubs that are successfully referring people to Amazon purchases, your share can add up quickly. But it takes TIME, as in years, for an article to really pick up steam and start selling.
Reviews do not have to be positive. Lousy products and movies are panned all the time. Not sure why people think would be illegal. it would not even be illegal or legal. It would be a civil matter. If your free speech infringes on someone, they have a right to sue. But you certainly have a right to write an article letting people know how bad a product or experience was. If HUB only allows positive reviews, that's their business. It does not make it illegal.
I don't think Psycheskinner meant it was illegal to give a bad review - just that you could get into legal hot water if you use a brand image or brand name in the article.
Firstly, if the manufacturer feels the review is slanderous, they could sue.
Secondly, most logos, product images and promotional material are copyrighted or trade marked. In practice, if you use them in a positive review, the manufacturer won't complain about you using them - it's free advertising. But if you say something negative, you're likely to get a stern lawyer's email threatening to sue if you don't remove them.
I agree with mata. The important thing is that what you are saying about the product is truthful. If the truth is that a brand or product doesn't meet expected standards, you have the freedom to speak up. Brands know that, which is why they hire so many people for brand image.
by Fayme Zelena Harper 9 years ago
I was reading a blog on monetizing adsense and the writer mentioned that you could lose both your Google Adsense and your blog if you put brand names into the title, because then you'd be driving traffic to your blog on the tails of someone elses trademark. Is that true or was he misinformed...
by SiddSingh 8 years ago
You get so many websites with brand names in their domain names,specially in exact keyword matches. [ for example, bestrolexwatches.com (imaginary example)]. What about the copyright implications for these websites?Has any of the hubbers got such such a domain name/website anytime?
by Sue Pratt 6 years ago
There were two products that my father-in-law loved, BFI Power and Dr. Tichenor's. I would like to publish a hub about our experiences with him and those two products. What are the guidelines about using brand names? I have no desire to either help or hurt either product, but it's...
by authorfriendly 8 years ago
Does any body know how hubpages and/or adsense feels about brand names in articles? In ones that are light on the reviews, but long on the sales (ie. 10 things to buy her for Valentine's day), if you are linking on amazon or ebay to, say, Godiva Chocolate, or a Kindle, would you have to use some...
by Mary Reed 4 years ago
Am i allowed to name brand name products even though they're not Amazon-related? Thanks everyone for responding in a quick manner, I appreciate everyone's help!
by Rochelle Frank 4 years ago
Brand names have lost all of their original meaning, I am considering buying a "Whirlpool" refrigerator. I alredy have a "Frigidare" kitchen range. and a "Hotpoint" clothes washer. There's already an Apple TV. Now I am waiting to see the Microsoft microwave.
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