Brand Names in Hubs and Google Adsense

Jump to Last Post 1-6 of 6 discussions (10 posts)
  1. Moonmaiden profile image75
    Moonmaidenposted 10 years ago

    I was reading a blog on monetizing adsense and the writer mentioned that you could lose both your Google Adsense and your blog if you put brand names into the title, because then you'd be driving traffic to your blog on the tails of someone elses trademark. Is that true or was he misinformed because many blogs and articles use brand names to contrast and compare things? For example people will read a hub called Apple V Mac, but how would anyone know what you were saying if the hub is called  Computer A Vs. Computer B? Do I need to deativate or retitle hubs with a brand name in them?

    I know if I was a company I'd want people talking about my product and using my name brand. And it's part of free speech to tell people what products are great and which ones are not up to snuff.

    Or am I worrying for nothing?

    1. Dorsi profile image88
      Dorsiposted 10 years agoin reply to this

      This is a very good question

    2. girly_girl09 profile image71
      girly_girl09posted 10 years agoin reply to this

      If you were a company you definitely would want people talking about your products and using their names, but you definitely WOULD NOT want people using your brand. That is why trademarks exist.

      Like everyone else here said, definitely never use a trademarked name in your domain title (or blog title, as that's in the web address, too).

      If the name of your blog was 'Apple Products', Apple could initiate a C&D. (chances are they wouldn't, unless your blog is very prominent - but you still risk breaking adsense TOS) So, if you had a blogspot blogged called, you would be infringing upon a trademark and risk losing your adsense account and get a lovely little letter from an in-house attorney that works for Apple.

      If you're reviewing apple products and using that in your article's title, that's fine and is considered fair use.

      So, you could have a site called and do reviews for Apple products.

      Sure, companies want to get their product names out there, but if you were to use Apple's name to drive traffic to your site, you'd be piggy backing off of their success, their advertising, etc. Again, companies DO NOT want you using their name brand that they have spent millions developing. what if you also included their logo on the site and included weird propaganda or porn or something and people thought it was their site or had an affiliation with the company? (Obviously you wouldn't, just providing an example. smile

      By only using product names in your titles, you're not necessarily piggy backing off the company, rather providing reviews about the products and this wouldn't violate adsense TOS.

  2. Misha profile image66
    Mishaposted 10 years ago

    To the best of my knowledge the writer is wrong.

    Many brands prohibit their affiliates from bidding on the brand name derivatives on Adwords, but that is completely different story smile

  3. sunforged profile image66
    sunforgedposted 10 years ago

    Registering a domain name with a trademarked brand name can meet with trouble ( i have received a c& d from eday myself!) if your blog is hosted for example with godaddy (who is well known for pulling web pages without contacting their owners) - and for example is called
    eday may contact your hosting provider and can have your site taken right off the net.

    Adsense also does not approve of cybersquatting or trademark infringement or any other illegal they could theoretically can you also

    But if your blog was called and you titled a story ebay - neither ebay or adsense would  have recourse against you

    If your blog was hosted on blogspot. or wordpress or a page on hubpages then you have no issues, as your title is just that a title, no different than a headline in a are not asserting ownership or possibly creating brand confusion

    i am not a lawyer, but this is my understanding.

    The only possible issue is the domain registration of a trademarked name which has no relevance to a hubpage

    1. nobama is better profile image55
      nobama is betterposted 10 years agoin reply to this

      ABSOLUTELY stay AWAY from godaddy:

      ^^ enough true to life horror stories to last you five lifetimes.  While they seem a viable choice.. when you get burned it will be badly... and you will get burned at some point.

      ICANN rules require you to have current contact information in whois.  If you're using public whois you CAN used munged contact information like

      which any intelligent sentient person can resolve into

      if godaddy wants to take your domain they allege the automated spambots were unable to reach you at the published whois.  And right well they shouldn't: that was the point.  A REAL person could have contacted you.  Godaddy will snatch your domain.  If you're on the receiving end of slightly less fascism you will have the 'opportunity' to pay an excessive extortion fee to recover your domain.  lucky you?  no. is forum recommended but doesn't provide hosting and have elusive tech support.  While they suck the least they too have inane policies.  The best is password expiration that requires you to call them.  They keep super fantastic phone hours that makes that one a real joy.

      Use 'cheap' as your primary criteria?  You're going to get hosed.


      godaddy ( web hosting is a joke.

      Go ahead and try to use the space YOU'VE PAID FOR.  Go ahead.   If you interact with support EVER you're account is flagged for routine 'inspection'.  If no interaction you may well be flagged anyway.

      You'll get a delightful "stop using your hosting" letter saying that you cannot store files on your account.  Godaddy hosts appears to have ZERO  understanding of apache, a webserver technology.  Files are stored and the software serves them up to requesting visitor's web browser.

      Can't store files?

      You ain't got not website.

      1. kmackey32 profile image67
        kmackey32posted 10 years agoin reply to this

        Im confused again. lol

  4. Lissie profile image73
    Lissieposted 10 years ago

    Sunforged - I totally agree that is my understanding as well
    a) never host anything at godaddy (registration is fine host elsewhere)
    b) tradenames in the domain name can mean they come after you - but all they can do is get you to take down the domain - names in post and articles titles are fine

  5. Moonmaiden profile image75
    Moonmaidenposted 10 years ago

    Thanks for reassuring me. Most of us try to play fair but there are so many gray areas.

  6. my-success-guru profile image59
    my-success-guruposted 10 years ago

    Yep you thought you were in the other Hub! LOL


This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

Show Details
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
ClickscoThis is a data management platform studying reader behavior (Privacy Policy)