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Amazon Capsules verus eBay Capsules

  1. pauldeeds profile image
    pauldeedsposted 9 years ago

    I just looked at the data for amazon and ebay capsules across HubPages over the last 14 months.  The click through rate for a capsule is typically in the 2-3% range. Over the year revenue per click is about 30% higher for eBay capsules, except in December where the roles were reversed and Amazon did significantly better.  On average, an amazon or ebay capsule will be worth about a dollar for every thousand hub views.  Of course, if the products aren't directly related to your content the value will likely be significantly lower.

    Some suggestions from this data:

    - For your hubs getting significant traffic, it is worth a little effort to make sure the products match well in your capsules
    - When in doubt, consider using an eBay capsule
    - Next December, you may want to consider switching your highest traffic hubs to Amazon capsules

  2. Patty Inglish, MS profile image94
    Patty Inglish, MSposted 9 years ago

    Thank you Paul, this is very useful information that I will use.

  3. Marye Audet profile image89
    Marye Audetposted 9 years ago

    Thanks Paul...I have had much better response with the Amazon than the ebay, though....so I removed my ebay.

    1. Mark Knowles profile image61
      Mark Knowlesposted 9 years agoin reply to this

      Me too.

  4. spuds profile image60
    spudsposted 9 years ago

    Thanks for the info Paul. I make a rule of trying to have relevant Amazon and eBay products on all my hubs.

  5. Marisa Wright profile image99
    Marisa Wrightposted 9 years ago

    I'm sure I saw some advice not to start using eBay capsules until you had good traffic, because if you don't make any sales within a certain period, eBay will deactivate your account. 

    My question is, if that's the case, how much traffic is good traffic?