What does CPM mean?

  1. Rebecca2904 profile image78
    Rebecca2904posted 5 years ago

    What does CPM mean?

    Hi there! I'm a bit new to Hubpages and I was wondering what CPM means? I understand that it's cost per thousand impressions (I can use google haha) but why does it fluctuate? Is there anyway to keep it high? Thanks for your help!

  2. tthudium profile image61
    tthudiumposted 5 years ago

    Cpm stands for cost per million. But it means cost per thousand. If you had a Cpm of 2.55$ then for every 1000 impressions you would earn $2.55. Hope I helped

    Edit: I viewed this question on my Iphone and didn't get a chance to see the details.
    Your CPM may change over time depending on what advertisers are wanting to pay for their ads. You generally get a higher CPM on high competitive ads. Good luck!

    1. robhampton profile image98
      robhamptonposted 5 years agoin reply to this

      Actually, and I could be wrong, but I think the M im CPM is roman numeral for thousand.  So you are right that it means per thousand, but it doesn't stand for cost per million.  So hows things going for ya?