Little paid for Adense clicks?

Jump to Last Post 1-7 of 7 discussions (31 posts)
  1. ruanz3 profile image59
    ruanz3posted 14 years ago

    So far all my clicks on adsense ads on my hubs have yielded a pretty small return. Nothing more than a few cents per click, while on my other sites i have gotten more. Why is this the case and is it the same for you? At this rate its gonna be pretty hard to make anything substantial from hubpages.

    1. darkside profile image66
      darksideposted 14 years agoin reply to this

      Go to and type in the keyword or keyword phrase that your hub is targeting.

      Do search.

      Next, find on the page where it says "Match Type" and click on the drop down box, it will say Broad, Phrase, Exact, Negative.

      Click on Exact. This will give you an idea of the monthly search volume for people searching for that exact choice of words you've used. If it's in the hundreds, you're going to have a problem with traffic. Though it may be easier to dominate the SERPs.

      For me 4 figures in fine. 5 figures and I'm aroused. 6 figures and there's a good chance that it might be very hard to break onto the first page of results. 7 or more... good luck.

      Next find the "Choose columns to be displayed" drop down box and pick "Show Estimated AVG CPC".

      This is the average cost per click for an ADVERTISER. So it's not what a Publisher gets, it's what an Advertiser is paying. And it's only an average. But it gives you a ball park figure to take into consideration.

      Now if the amount in the Estimated Avg CPC column for your keyword/s is US$0.05, it's a stinker. It might as well be zero, because that's the lowest it will show. It's a default figure thrown in there. It shows up when there are NO advertisers.

      If it's $0.05 then you've targeted a niche that lacks any kind of profitability.

      What should you be aiming for? That's up to you once you've had some practice, experience and done some experimentation. Some people don't mind low (in $0.15 or so) IF the Month Search Volume is off the charts.

      'Facebook' is searched for 1.1 BILLION times a month on Google. The average CPC is $0.59. Lets say Google take half the worth of every click (some say it could be higher than that) then we've got almost 30 cents on average) you'll earn for a click.

      Sidenote: I wonder how many are complete internet newbs who think you visit a site by typing the name into a search engine. I have a friend who does that, apparently it's 'easier' to type into a search engine and then click on the first result to access the site than type it into the browser address bar. And with Facebook perhaps being the reason why some people are now getting online, there's a chance that half that search volume are from people ONLY wanting to get to Facebook.

      With getting 55,600,000 searches a month and getting 30,400,000 searches a month it wouldn't surprise me that half a billion searches are from people who are using my friends web surfing technique.

      But even with half that many people searching for information about facebook you know there's going to be a lot of competition to appear in the first page of results.

      Ryan Kett gets a LOT of unique visitors a day for a particular facebook longtail keyword search (I hope Ryan doesn't mind me mentioning that!) but the Average CPC is notoriously low. But it doesn't stop there. Ryan is thinking of other ways you can capitalize on this steady stream of traffic.

      Some might aim for REALLY high ($20.00) and occasionally the search volume is surprisingly low. It might however still be quite competitive with fellow publishers to dominate those first 10 results.
      To understand this 'average' bit you need to learn about Google AdWords. Advertisers nominate how much they're willing to pay for a click, so what they're doing is calculating an average of that. I've only skimmed over the whole AdWords thing, so I won't speculate further on how that side of the business works.

      1. ruanz3 profile image59
        ruanz3posted 14 years agoin reply to this

        Ok thank you that is the first time ive ever had that explained to me like that after all this time ive been online. Now i just need to know what you do with the keyword once you decided on it. Do you use it as a tag or do you put it in your text? And you are talking about a keyword that is actually clicked on, so does it even have anything to do with tags and content? I mean how do you control which exact keyword people click on? Sorry im confused all over again. Can you explain? Thanks.

        1. darkside profile image66
          darksideposted 14 years agoin reply to this

          The keyword would be used as a tag, and in your Title, and in your URL, and also within the body of your copy (but don't 'keyword stuff').

          These will be scanned by Google Adsense and they will display appropriate ads.

          It's when people click on the ads (and you can not tell them to click on ads) that you earn revenue.

          So what I do is:

          * I pick a topic (and not a general one, I'll be very specific),
          * I write a list of keywords I think is appropriate to that topic
          * I go and do the 'keyword research' (I go use that Adwords Tool) and I see how many people are searching and what the Average CPC is
          * If I figure that IF I ranked highly, and the traffic and $ is worth the effort, I'll then research, write and publish a hub on it.
          * After making a fantastic hub on it (with images and amazon and maybe even ebay capsules thrown in) I'll then start on my next one.

          People don't HAVE TO do all that. But if they don't then they shouldn't complain that they're making no money. I've got no problem with people publishing poetry or short fiction, but if they're doing it to make money online, they need a reality check.

          If on the other hand they do it for the love of it, that's great.

          I wrote a whole series of hubs on Australian Animals. I've done no keyword research. I did it because I love the native Australian fauna. If I ever get a click or sell something, it'll be a bonus for me. But I'll never whine or complain that there's been little traffic, no clicks and no sales.

          But when I want to make money, I still need to have some kind of interest in the topic, but if the topic doesn't fit my criteria for making a profit, I'll pass on it. No drama. There's PLENTY of other things on the list, I'll just go to the next one and do my keyword research.

          Last month I averaged 5 articles a day (I have several accounts, My primary account (this one) is the only one I use to be social on hubpages) and for the whole of February I concentrated on money making hubs. Hopefully this month I'll finish off at least a dozen hubs on my primary account that I'm doing for the love of it. And half of those won't have Adsense on it or Amazon and Ebay capsules.

          1. ruanz3 profile image59
            ruanz3posted 14 years agoin reply to this

            Ok thanks again now i understand better. What do you mean you did 5 articles a day? You mean 5 hubs?!

            1. CMHypno profile image81
              CMHypnoposted 14 years agoin reply to this

              If you want to make money, you need to be writing a lot more Hubs - well researched, original content.

            2. Dale Mazurek profile image61
              Dale Mazurekposted 14 years agoin reply to this

              You have just been taught by one of the most knowledgable and most popular hubbers here.

              People charge others for that kind of info.

              Now my statement is make sure darkside hasnt wasted his time.

              So what are you going to do with the million dollar info he just gave you.


              1. ruanz3 profile image59
                ruanz3posted 14 years agoin reply to this

                Im definitely going to try to make the most of it starting today big_smile

            3. darkside profile image66
              darksideposted 14 years agoin reply to this

              Yes, an average five hubs a day. Across several accounts.

              Plus I do publish elsewhere. It depends on the day.

              I might only do two hubs on Wednesday and eight on Thursday. Five on Friday, seven on Saturday, 3 on Sunday. TEN on Monday and Tuesday none (because I'm away for most of the day buying supplies back in civilization (doing the grocery shopping in town, though town is an hour and a half trip... I live in rural Australia).

              That's what I'm capable of. Others can do more, most can do less. But it's also about quality over quantity.

              Don't burn yourself out. Make every hub count. If you're able to just one a day, it could very well earn more than any of my five put together. If you work full time and have an active social life then maybe only one a week is what you're capable of.

              If a person was here for over a year and had 12 great hubs and they spent most of their time building backlinks and occasionally adding to their hubs then that's fine by me.

              Do with what you're comfortable with. Or if you have the urge, be out of that comfort zone by challenging yourself.

              I published 300 hubs in January. That wasn't easy. I had one day off. January 31st big_smile

              Maybe later in the year when I've completed a few offline... projects, I might be able to top that tally. If I don't then it'll be a lot of fun trying.

              Almost all my hub don't find an instant audience or have overnight success. I let them get found organically. Search Engines will discover them and rank them in their own good time.

              1. Karina S. profile image59
                Karina S.posted 14 years agoin reply to this

                Thanks darkside, great info.

          2. leigia67 profile image69
            leigia67posted 14 years agoin reply to this

            As usual darkside...your info. is excellent and easy to understand...thanks!

      2. ambieca profile image60
        ambiecaposted 14 years agoin reply to this

        wow great info here thank you

      3. ruanz3 profile image59
        ruanz3posted 14 years agoin reply to this

        The Google keyword tool isnt working any more?! It only worked once or twice.

    2. relache profile image73
      relacheposted 14 years agoin reply to this

      Entertainment/picture hubs are well-known and documented as being  extremely low earning due to the over-saturation of the internet with such material.  Yeah, it can get some traffic but it pays a pittance.  After all, your visitors just want to look.

      Make Hubs with genuine, original and substantial content that is helpful and informative to readers.

      1. ruanz3 profile image59
        ruanz3posted 14 years agoin reply to this

        What if i dont have such content? lol

        1. darkside profile image66
          darksideposted 14 years agoin reply to this

          If you don't have content that is genuine, original, substantial and helpful and informative to readers then you need a new hobby. big_smile

  2. CMHypno profile image81
    CMHypnoposted 14 years ago

    Do you check on what your keywords are potentially paying before you write your Hubs?  If you want more money per click you need to be selecting higher paying keywords and writing on that topic.

    1. ruanz3 profile image59
      ruanz3posted 14 years agoin reply to this

      You can check that? How? Where?

      1. CMHypno profile image81
        CMHypnoposted 14 years agoin reply to this

        Use the Google Keyword Tool - it will tell about how many searches are made for that keyword, what the competition is etc. etc.  If you show the estimated CPC column it shows what is potentially being paid for that keyword - I entered Lady Gaga and although there is high traffic on those related keywords the estimated average CPC is only £0.04 for all of them. As your Hubs seem to be mostly about lady celebrities, those keywords are probably not high-paying either.

        1. ruanz3 profile image59
          ruanz3posted 14 years agoin reply to this

          Damn. So what would you say is a good subject to make hubs about if you want high paying clicks? Broad subject i mean, like female celebs for instance.

          1. darkside profile image66
            darksideposted 14 years agoin reply to this

            Use the Google Adwords Keyword Tool and type in female celebrities and see what you get.

  3. coletta7 profile image61
    coletta7posted 14 years ago

    tell me what your secret is? no one seems to ever click on adsense.And by the way what other sites are you writing on maybe I'll try!

    1. ruanz3 profile image59
      ruanz3posted 14 years agoin reply to this

      I wouldnt say i have any secret because i dont make any substantial money from adsense. But of course traffic is important. Without traffic you wont get many clicks. Thats obvious. I will wait for the above person to reply, because that might give us a better idea what to write about. Having said that, if you dont enjoy what you are writing about, you are probably not gonna be writing much either.

    2. oderog profile image46
      oderogposted 14 years agoin reply to this

      coletta7, if you can't get clicks on hubpages then it might be very difficult to get click on other writing platforms. it will take time for you to realize any tangible result. The secret is to be patient at whatever cost. Keep writing good quality hubs and given them upto 8 months you will be able to see some significant change in traffic and earning

  4. MyWebs profile image78
    MyWebsposted 14 years ago

    To research your keywords:

    Be sure to click on "Show Estimated Average CPC" column in the drop down box where it says "Show/Hide Columns". These prices listed are what advertisers will have to bid for these keywords. As a publisher you will get a smaller percentage.

    The Microsoft Online Commercial Intention Tool will tell you how likely a person is to make a purchase based upon your keywords. For examples "Free eBooks" has a Non-Commercial Intention score of .66. While "Netbook Reviews" gets a Commercial Intention score of .90.

  5. habee profile image91
    habeeposted 14 years ago

    I use the keyword tool for every hub I write, but I've found little correlation between the CPC and the revenue I actually get. For example, ads that cost advertisers $30-$40, according to CPC, have netted me only pennies. On the other hand, a couple of ads that didn't show high CPCs paid me over $3 each when they were clicked. Go figure!

  6. sunforged profile image72
    sunforgedposted 14 years ago

    a hub is an article, just in capsule form with multi-media additions

  7. paul_gibsons profile image60
    paul_gibsonsposted 14 years ago

    yup, that is me... I type "hu" in my google bar, autosuggest shows "hubpages", I click on it, click again when the google result comes up and hoopla, I am in without all the slashes, stops,underscores etc... nothing moronic about it, pure expediency and quick. If only my url bar was as suggestive and helpful instead of unforgiving...

    1. MyWebs profile image78
      MyWebsposted 14 years agoin reply to this

      Paul maybe you should try Google's Chrome browser. It does auto suggest in the address  bar and search as well. It is also a very fast browser.

      After a few times you memorize exactly how many letters you must type before hitting enter. I love it

      1. paul_gibsons profile image60
        paul_gibsonsposted 14 years agoin reply to this

        so, if i understand you correctly, I should replace my use of google to feed my browser by smile

        1. darkside profile image66
          darksideposted 14 years agoin reply to this

          If you enjoy doing that extra click then keep at it.


This website uses cookies

As a user in the EEA, your approval is needed on a few things. To provide a better website experience, uses cookies (and other similar technologies) and may collect, process, and share personal data. Please choose which areas of our service you consent to our doing so.

For more information on managing or withdrawing consents and how we handle data, visit our Privacy Policy at:

Show Details
HubPages Device IDThis is used to identify particular browsers or devices when the access the service, and is used for security reasons.
LoginThis is necessary to sign in to the HubPages Service.
Google RecaptchaThis is used to prevent bots and spam. (Privacy Policy)
AkismetThis is used to detect comment spam. (Privacy Policy)
HubPages Google AnalyticsThis is used to provide data on traffic to our website, all personally identifyable data is anonymized. (Privacy Policy)
HubPages Traffic PixelThis is used to collect data on traffic to articles and other pages on our site. Unless you are signed in to a HubPages account, all personally identifiable information is anonymized.
Amazon Web ServicesThis is a cloud services platform that we used to host our service. (Privacy Policy)
CloudflareThis is a cloud CDN service that we use to efficiently deliver files required for our service to operate such as javascript, cascading style sheets, images, and videos. (Privacy Policy)
Google Hosted LibrariesJavascript software libraries such as jQuery are loaded at endpoints on the or domains, for performance and efficiency reasons. (Privacy Policy)
Google Custom SearchThis is feature allows you to search the site. (Privacy Policy)
Google MapsSome articles have Google Maps embedded in them. (Privacy Policy)
Google ChartsThis is used to display charts and graphs on articles and the author center. (Privacy Policy)
Google AdSense Host APIThis service allows you to sign up for or associate a Google AdSense account with HubPages, so that you can earn money from ads on your articles. No data is shared unless you engage with this feature. (Privacy Policy)
Google YouTubeSome articles have YouTube videos embedded in them. (Privacy Policy)
VimeoSome articles have Vimeo videos embedded in them. (Privacy Policy)
PaypalThis is used for a registered author who enrolls in the HubPages Earnings program and requests to be paid via PayPal. No data is shared with Paypal unless you engage with this feature. (Privacy Policy)
Facebook LoginYou can use this to streamline signing up for, or signing in to your Hubpages account. No data is shared with Facebook unless you engage with this feature. (Privacy Policy)
MavenThis supports the Maven widget and search functionality. (Privacy Policy)
Google AdSenseThis is an ad network. (Privacy Policy)
Google DoubleClickGoogle provides ad serving technology and runs an ad network. (Privacy Policy)
Index ExchangeThis is an ad network. (Privacy Policy)
SovrnThis is an ad network. (Privacy Policy)
Facebook AdsThis is an ad network. (Privacy Policy)
Amazon Unified Ad MarketplaceThis is an ad network. (Privacy Policy)
AppNexusThis is an ad network. (Privacy Policy)
OpenxThis is an ad network. (Privacy Policy)
Rubicon ProjectThis is an ad network. (Privacy Policy)
TripleLiftThis is an ad network. (Privacy Policy)
Say MediaWe partner with Say Media to deliver ad campaigns on our sites. (Privacy Policy)
Remarketing PixelsWe may use remarketing pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to advertise the HubPages Service to people that have visited our sites.
Conversion Tracking PixelsWe may use conversion tracking pixels from advertising networks such as Google AdWords, Bing Ads, and Facebook in order to identify when an advertisement has successfully resulted in the desired action, such as signing up for the HubPages Service or publishing an article on the HubPages Service.
Author Google AnalyticsThis is used to provide traffic data and reports to the authors of articles on the HubPages Service. (Privacy Policy)
ComscoreComScore is a media measurement and analytics company providing marketing data and analytics to enterprises, media and advertising agencies, and publishers. Non-consent will result in ComScore only processing obfuscated personal data. (Privacy Policy)
Amazon Tracking PixelSome articles display amazon products as part of the Amazon Affiliate program, this pixel provides traffic statistics for those products (Privacy Policy)
ClickscoThis is a data management platform studying reader behavior (Privacy Policy)